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Lesson Plan
Curated OER

Adjectives and Adverbs

For Teachers 4th - 5th
Students identify adverbs and adjectives in an advertisement. In this adjectives and adverbs lesson, students complete several activities. A worksheet is included for practice.
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Lesson Plan
Curated OER

Factual writing: leaflets

For Teachers 3rd - 4th
Students identify persuasive words in provided leaflets. In this factual writing lesson, students complete an online activity. A worksheet is provided for extra practice.
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Lesson Plan
Curated OER

Creating Student Advertising

For Teachers 9th - 12th
High schoolers explore common advertising strategies used by the media. In this advertising instructional activity, students identify persuasive language in advertisements and construct their own persuasive ad.
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Worksheet
Curated OER

Features of An Effective Advertisement

For Students 7th - 9th
In this advertisement activity, students read the features of an effective advertisement before noting whether these feature are include in an ad the are looking at. They look at an advertisement and tell whether it is effective or not...
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Worksheet
Curated OER

Advertisement Evaluation Document

For Students 6th - 8th
In this advertisement evaluation instructional activity, students complete a checklist that tells about what type of advertisement they are looking at. They determine what type of product is being advertised and tell if they would...
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Worksheet
Curated OER

CVC Words: ad and ap

For Students K - 2nd
In this CVC activity worksheet, students fill in the blanks in 8 sentences with the letter "ad" or "ap". Students also list as many other CVC words with the letters "ad" and "ap" as possible.
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Lesson Plan
Curated OER

Inventions, Puppets, and Commercials

For Teachers 4th
Fourth graders invent a product and present it to the class. In this inventions lesson plan, 4th graders get into groups and have to come up with an invention. They also advertise by writing a television commercial with a script and part...
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Worksheet
Curated OER

Life Skills - Advertising Tricks - Learning About Food Advertisements

For Students 5th - 8th
In this advertising learning exercise, students learn about food advertisements, including jingles, images, products, animation and more. They then complete the 3 activities in which they create their own product, spokes-character and...
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Worksheet
Curated OER

Amazing Ads

For Students 7th - 10th
In this science project worksheet, students name the product and company associated with each famous ad slogan listed. Then they survey the media to locate examples of each technique described in the boxes. Students also create a new...
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Worksheet
Curated OER

Real Life Challenge

For Students 7th - 9th
In this career worksheet, learners complete one of the listed projects on the sheet. They create a menu for one day and calculate the total cost for a day's worth of food. Students also design a career brochure to educate others about...
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Worksheet
Curated OER

Real Life Challenge

For Students 7th - 9th
In this consumer mathematics learning exercise, students use the newspaper to complete the sheet and figure out their budget for the next six months. They include parenting challenges and a new baby in their budget factors.
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Lesson Plan
Curated OER

Understanding the Newspaper

For Teachers 3rd - 6th
Students examine newspapers and identify the elements included in them.  After discussing newspapers, they conduct a scavenger hunt to identify the paper's elements such as headlines, bylines, and illustrations.
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Organizer
Curated OER

Wanted

For Students 3rd - 5th
In this language arts worksheet, students are provided a template for which to write a "Wanted" ad. Students complete their own writing and provide a picture/illustration to accompany what they have written.
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Lesson Plan
Curated OER

Using Descriptive Language

For Teachers 6th - 12th
Students explore the technique of descriptive writing. As a class, they observe a poster and describe it using adjectives. They discuss how descriptive words can be used literally and figuratively in the world of advertising. After...
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Lesson Plan
Curated OER

Car Adverts: Tell It Like It is

For Teachers 6th - 12th
Young scholars explore the strategies and bias that are sometimes used in advertising with a particular focus on automobile advertising. Working in groups, they read several car ads and discuss the bias, opinion and stereotyping in the...
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Lesson Plan
Curated OER

Group Advertising Project Using iMovie

For Teachers 5th - 10th
Students, while working in groups, pick a product or service from one company to invest in for the Newsday Stock Market Game. They develop an advertisement for the product or service utilizing the iMovie program on the computers.
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Lesson Plan
Curated OER

Shopping Bag Challenge

For Teachers 5th - 12th
Students design a shopping bag that will allow the consumer to immediately identify the store and understand the product that is being sold. They create an advertisement for a new shopping bag. Students choose their type of business to...
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Lesson Plan
Curated OER

New Toy Project

For Teachers 9th - 12th
Pupils create a new toy for a toy company. They determine the demographics of the target market and explain their decision. Students use the six steps of new product development to develop a new toy for the selected target market.
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Lesson Plan
Curated OER

Listerine: Miracle Liquid or Product in Search of a Purpose?

For Teachers 9th - 12th
High schoolers analyze and research the claims of Listerine advertisements and commercials. They observe commercials and ads, then participate in numerous activities to determine the credibility of the claims made by Listerine. ...
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Lesson Plan
Curated OER

The Origins of American Government

For Teachers 9th - 12th
Young scholars create an advertising campaign to persuade the Founding Fathers to adopt a particular political philosophy. Working in groups, they conduct research about a certain political philosophy. Students create a pitch to be...
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Lesson Plan
Curated OER

Represent Yourself

For Teachers 4th - 7th
Students reflect on their strengths, to foster postive self-awareness and self-esteem. They discuss what the purpose of an adertisement is. What can an ad communicate? Students create an ad of themselves that reflects their own...
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Lesson Plan
Curated OER

Creating & Marketing a Commercial

For Teachers 10th - 12th
Students explain the four P's of Marketing (product, pricing, promotion, and place) and how they are used in business and in society. They produce the remake of an old audio and visual commercial activity as a marketing activity.
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Lesson Plan
Curated OER

The Family That Endured An Historical View of African-American Families As Seen Through American Literature and Art

For Teachers 4th - 6th
Students identify racial stereotypes in advertisements from the past and survey their sources and implications. They compare advertisements from the past with those of today using similar approaches and create an original advertisement...
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Lesson Plan
Curated OER

Print Advertising: Past and Present

For Teachers 12th
Twelfth graders identify the way advertisements are constructed to influence out lives and our values. They review advertisements from the 1800s and 1900s and how they may have influenced people living in that time. Using this ad, 12th...