Curated OER
Creating a Commercial
Students investigate the world of advertising and video production by creating their own commercial. In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for. Students create a...
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"Let's Make Some Money"
Students complete a project about economics, supply, and advertising. In this advertising lesson plan, students discuss how money is made, entrepreneurs, and advertising. They make their own business with toys to sell to Kindergartners.
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Propaganda Techniques
Young scholars recognize and separate various techniques of propaganda. In this propaganda lesson, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Purpose of Advertising
Students recognize nonverbal cues in advertisements. In this advertising lesson, students navigate a website with history of advertisements. Students collect sample advertisements. Students plan and perform or present their original...
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Advertising Adjectives
Students create advertisements using comparative adjectives. In this grammar activity, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in their...
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Ad Awareness
Students review advertisements. For this advertising lesson, students define advertising and determine the main reason ads are created. Students define what it means to be a consumer and advertiser. Students are divided into groups and...
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Advertisements and Commercials
Students analyze advertisements. In this advertising lesson, students share their favorite print advertisements and commercials and explain why they like them. Students view more print or television advertisements aimed at children and...
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It's On Sale
First graders read the book The Great Pet Sale to learn about economics and advertisements. For this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
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Ad Creation
Students create an advertisement. In this writing instructional activity, students discuss how to create an ad for a product. Students write an ad for a cereal.
Alabama Learning Exchange
Coins to Bills!
Students practice using money at a grocery store. For this money lesson, students get familiar with grocery store ads and work in pairs to use these ads to select food items to purchase using money manipulatives. Students practice being...
Creative Educator
Sell It with Propaganda
Augment a unit on propaganda by prompting class members to create propaganda. Using Frames software, groups demonstrate their understanding of propaganda techniques by designing a new product, creating a commercial to sell their product,...
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U.S. Geography: The Midwest
Students research agricultural products of the Midwest. In this Midwest lesson, students watch a video about the geography of the Midwest, discuss how topographical features were formed and review the agricultural products the Midwest...
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Creating Posters
Students analyze posters from 1839 and from 1948-1953. In this literary interpretation lesson, students use posters to answer a series of questions and suggest ways the posters could be improved, then create their own posters.
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Adopt-An-Element
In this chemistry learning exercise, students complete an adopt an element information sheet. Then they create an advertisement for their element including the information listed. Students also write its important uses, interesting...
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Advertising Books
Students experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
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Pictures and Slogans Persuade an Audience!
Middle schoolers understand that writers utilize various techniques to persuade an audience. They develop an awareness of how the media works to persuade them as the consumer. They create a visual representation of various feelings and...
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Media Literacy Final Project
Students meet as a class to discuss a variety of media literacy topics before breaking into groups to conduct research on one aspect of the topic. In order to gather information, they watch episodes of the Simpson's television show and...
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You Are Smarter Than The Ads
Fourth graders examine advertising techniques and create original designs for advertisements in this three day, 4th grade art/social studies instructional activity. The instructional activity includes assessment ideas, resource...
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Public vs. Private
Students watch two commericals from previous presidential elections on the topic of healthcare. After reading an article, they identify the position of the various candidates for the 2008 election. In groups, they brainstorm their own...
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Ads R Us: Understanding Target Marketing
Students build awareness of the way in which advertisers shape ads for specific audiences. They analyze the target audience intended for an advertisement and create their own targeted ads to demonstrate their understanding. They discuss...
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Truth and Advertising
Students view and analyze fragments of advertising images from magazines to become familiar with different techniques used to sell products, write captions for advertisements, and create their own advertisements from scratch based on...
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Designing And Filming Commercials
Students design and film commercials using digital video cameras and the computer program iMovie in this exciting lesson plan provided by the Florida Center for Instructional Technology.
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Analyzing Logos
Students analyze common logos they see daily and describe what the logos bring to mind. They redesign a company logo incorporating the company's philosophy into their sketches. Students present their findings and redesign to the class.
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Health: Media and Body Image
Fifth graders examine the influence of advertisements on body image and purchasing. They discuss the psychology behind the ads and working in groups cut out words in magazine advertisements that could entice them to buy the product. ...