Lumen Learning
Lumen: Boundless Communications: The Importance of Audience Analysis
This lesson focuses on analyzing your audience including the benefits of understanding your audience, what to look for, how to identify with your audience, and tips for the speaker.
Lumen Learning
Lumen: Boundless Communications: Demographic Factors to Consider
This lesson focuses on demographic factors to consider when analyzing your audience including age, generations, gender, sexual orientation, culture, ethnicity, and race, education, religion, and group member.
Lumen Learning
Lumen: Boundless Communications: Contextual Factors to Consider
This lesson focuses on contextual factors to consider when analyzing your audience including physical contexts, values, beliefs, attitudes, and needs, audience opinion of you and your topic, and audience knowledge of your topic.
Lumen Learning
Lumen: Writing Skills: Audience Analysis
This lesson focuses on audience analysis and recognizing rhetorical approaches to building common ground. A practice activity is provided.