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Lesson Plan
Curated OER

Storytellers: Pearl Jam "Never Let Truth Get in the Way of a Good Story"

For Teachers 7th - 12th
Students analyze the lyrics from a Pearl Jam song and examine the concept of truth in political advertising. They watch the video, "VH1 Storytellers: Pearl Jam," participate in a class discussion, conduct research, and prepare a report...
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Lesson Plan
Curated OER

The Issues-Substance not Style

For Teachers 6th - 12th
Students continue to develop criteria for evaluating candidates, consider personal qualities needed in the presidency, and compare candidate's qualifications for office. They write in their journals: "What issues get the most air time or...
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Lesson Plan
Curated OER

The Media

For Teachers 6th - 9th
Students explore political advertising. They discuss what informed voters should know about upcoming elections and identify the four main types of ads and view a video to identify the types of ads. Evaluating the ads, they identify...
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Lesson Plan
Curated OER

Government Lesson Plan: Lesson Plan 4

For Teachers 9th - 12th
Students analyze how interest groups present their viewpoint to the public. They assess how media can influence public opinion by closely examining a political ad from the 1964 presidential election.
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Unit Plan
Museum of the Moving Image

Museum of the Moving Image: Living Room Candidate (Campaign Ads)

For Students 9th - 10th
Online exhibition of presidential campaign ads, 1952-2008, organized by election year, theme, and political issue. Audio/video presentations of ads can be viewed alongside written transcripts, making Living Room Candidate particularly...
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Website
Independence Hall Association

U.s. History: Land of Television

For Students 5th - 8th
The advent of increased television programming helped create a national popular culture. Read about the many kinds of television programs offered in the 1950s.