Curated OER
Psychographics
This advertising PowerPoint displays the Values and Lifestyle program of target audiences. It lists the attributes of each audience group such as: Survivors, Sustainers, Belongers, Emulators, I-Am-Me, Experiential, Societally Conscious,...
Curated OER
Identifying potential target markets
Students analyze data. In this secondary mathematics lesson plan, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services. Students identify and...
PBS
Pbs Teachers: Targets
Examine the reasons alcohol advertisers target young people, and interpret the "real" messages in alcohol advertising. Learn basic facts about alcohol abuse to create a factual poster about alcohol.
Alabama Learning Exchange
Alex: We All Scream for Ice Cream! A Marketing Plan
This lesson is a an activity that allows students to analyze the Four P's of the marketing mix and determine the target market for three ice cram brands. This lesson is a Commerce and Information Technology lesson plan.
PBS
Pbs Teachers: China's Chances of Kicking a Growing Smoking Habit
Explore the growing smoking habit in China, especially among males.