Curated OER
Time Travel Advertisement
What makes an effective advertisement? Read the advertisement for the Time Machine 3000, and discuss the format and heading with your class. A short series of questions help middle schoolers analyze this advertisement before they write...
Curated OER
Deciphering Propaganda Posters of World War I
What strategies are employed when creating propaganda? Your young historians will learn about six different techniques utilized in the construction of political propaganda, particularly in the advertisements of World War I. The...
The New York Times
The Horror! The Horror!
Gear up for Halloween by studying the horror genre with your class and analyzing films and texts to uncover the genre's traditional conventions.
Curated OER
Titration: Standardization of a Base and Analysis of Stomach Antacid Tablets
Titration experiments don't have to give your high schoolers a stomachache. Study the ways to titrate an acide with a base in an engaging science experiment, which involves creating solutions and performing titrations. Pupils prepare a...
Balanced Assessment
Lotto
You can't win if you don't play! Find out how to increase your chances of winning the lottery. Scholars analyze a state lottery system for the probability of winning. They also consider different combinations of numbers and how they...
Missouri Department of Elementary
R-E-S-P-E-C-T: A Basic Skill
Imagine seventh graders developing a school wide plan to promote respect in their school. That's the vision behind the second lesson in the R-E-S-P-E-C-T series. In preparation for designing a school-wide media campaign, class members...
Curated OER
Advertisers Tread Lightly; Quietly Encouraging Consumers To Spend Again
Pupils analyze how one national company responded to the tragedy incorporating special message into its advertising. They are to attain knowledge of advertising as it relates to current events.
Curated OER
Creating Your Own Ad
Students analyze the effective advertisements in print and Internet ads. For this advertisements lesson, students create a collage of original and repurposed words, graphics, and images of advertisements. Students create a poster for the...
Curated OER
Social Effects of WWII on SC (Pt. 3)
Fifth graders examine the impact of World War II on South Carolina. In this American history lesson, 5th graders analyze primary documents that include political cartoons and advertisements that were published in South Carolina during...
Curated OER
Best Practices of Technology Integration
Students study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Students create a market research survey based on their peers preferences. Students...
Curated OER
The Media
High schoolers identify various forms of media used in a political campaign and compare the different formats as vehicles for distributing political messages. They analyze the effectiveness of candidate's uses of different media.
Curated OER
Language and Runaway Slave Ads
Young scholars interpret historical evidence presented in primary resources. In this fugitive slave lesson plan, students research and analyze fugitive slave advertisements from Virginia newspapers.
Curated OER
Presidential Election 2004: Analyzing the Attack Ads
High schoolers view and text the text of presidential election advertisements in 2004. Using the ads, they analyze them and check the validity of the statements made. They answer discuss questions for each ad and share them with the...
Curated OER
Find The Hidden Message: Media Literacy in Primary Grades
Learners practice listening to and reading various types of media and text. In groups, learners use video, newspapers, magazines, and more to compare and contrast different types of information. They identify the differences between fact...
Curated OER
An Introduction to Law
With so many different types of law, it can be difficult for learners to discern which is which! Use a newspaper to give tangible examples of various types of law, including criminal, civil, consumer, family, local, state, federal and...
Curated OER
Once Upon a Time
Young artists view pieces of artwork by Robert Harris, then have class discussions, write collaborative stories, make a painting or drawing, and analyze and create their own advertisements. This series of lessons should lead to some...
Curated OER
The Sinking of the Titanic
Investigate the sinking of the Titanic with young scholars. They will read actual documentation from the Titanic and answer questions. They will then draw conclusions from the pictures they see and information they read.
Curated OER
Worksheet 7: Print Advertising
Use this versatile, cross-curricular graphic organizer to demonstrate the power of words in advertising. Scholars analyze print advertisements, identifying parts of the ad that stand out. This could include color, celebrity endorsement,...
Curated OER
Marital Roles
Learners consider the differences between egalitarian and traditional marriages. They analyze a series of video clips and mid-century advertisements looking for evidence of gender bias in marriage. Feminism, gender roles for women and...
ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
Balanced Assessment
The Contest
Good advertisers can make mathematics seem irrelevant. Teach your classes to use math to see through these tactics and make good decisions. The posed task has pupils analyze sweepstakes statistics to determine and compare the cost of...
EngageNY
Individual Research
Class members choose an ad they want to analyze for their performance task. They then read specific text based on the ad they chose. The instructor guides learners through a Model Research Synthesis document in which they try to...
Center for History Education
The Untold Story: The Black Struggle for Freedom during the Revolutionary War in Maryland
The American Revolution brought freedom to select groups and ignored others. An enlightening resource highlights the struggle of African Americans during the American Revolution and their efforts to escape slavery. Scholars analyze...
Curated OER
Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...