Great Schools
My First Presidential Election
Register, establish a platform, make campaign speeches, and design campaign advertisements with a study of presidential elections. Young citizens engage in various activities that mimic the election process.
Museum of the Moving Image
Understanding the Language of Political Ads
The verbal techniques and emotional appeals contained in the language used in political ads plays a vital role in creating the impact of the ad. As class members continue their study of Presidential campaign commercials from 1952–2012,...
Scholastic
Analyzing Media Messages
Telling young people to just say no can be difficult in a world that inundates them with messages to just say yes. A lesson on media messages encourages teenagers to analyze song lyrics and advertisements that mention drugs and/or...
Annenberg Foundation
The Progressives
The Progressive Era brought about a word that often leads to turmoil—change! Learners research the late 1800s in American history to uncover societal issues gripping the nation back in the day. The 15th lesson of a 22-part series...
Institute for Humane Education
In Your Face: Reclaiming Billboards
Ads here, ads there, ads everywhere—but what do they communicate? Pupils discuss this topic and develop a list of personal values. They then work as creative directors at an advertising firm to create billboards that reflect community...
Radford University
Corn and Popcorn
Have a popping good time. Using probability and statistics skills, learners determine which type of popcorn to buy based on the percentage of kernels popped. After analyzing corn and popcorn sales to make a prediction of future sales,...
Curated OER
Adventures in Africa
Students create travel magazine advertisements about Africa. In this Africa lesson plan, students research different facts about different countries in Africa and make advertisements to go there.
Curated OER
Food Smarts: Mypyramid For Kids
Students create a menu based on the nutritious choices they pick out from MyPyramid and the video they watch. In this nutrition lesson plan, students describe what each color band on the pyramid represents, use charts, discuss nutrition...
Curated OER
Organelle Want Ads
Learners review the components of the cell by creating advertisements for organelles in this activity reviewing cell contents. The lesson can be completed in 30-40 minutes and ends with a review question for individual, student assessment.
Curated OER
How Am I Ever Going to Use This?
Students analyze how education relates to the selection of college majors, the job market, and future training. In this career exploration lesson plan, students search an occupation and employment database for a specific school subject....
Curated OER
Political Advertisements
Students are shown how to analyze the messages and the impact of the candidates' politicial adertisements in print, video, and audio formats. They are shown the techniques that candidates use to influence voter decisions and how to...
Curated OER
Sex Stereotypes in Society
Students analyze a collection of advertisements or photographs in a text or magazine and identify the stereotypes used or possible biases of the editors. They discuss how these stereotypes are formed, and the ways in which they impact...
Curated OER
Advertisements
Young scholars access a variety of resources on the Internet regarding advertising and identifying intended messages conveyed through the media. They play interactive games, view video clips, read guidelines, and explore a...
Curated OER
Creating a National Park
Students explore how national parks are created, operate and benefit society by creating a new national park for their state.
Curated OER
Need vs. Wants in Creating Sustainable Communities
Ninth graders create a T chart of their needs and wants. In this environmental science lesson, 9th graders brainstorm ideas on how to create a sustainable community. They decide what they would give up and keep to make the community...
Curated OER
Creating an Advertisement
Students discuss the benefits of using alternative fuels. They work together to create a one-page advertisment listing these benefits. They share their ad with the class.
Curated OER
Advertisements/ Propaganda
Tenth graders investigate different types of propaganda techniques that are used in advertisements by looking at print and Internet based ads. They create an original advertisement display that uses a specific type of propaganda.
Curated OER
Advertisements
Students create their own business and product, and must also create a 30 second advertisement to promote their product.
Curated OER
Advertisements
Student teams role-play advertising agencies competing for a contract. Winning team completes all tasks, spending the least money. Tasks include naming agency, creating a slogan, inventing a product and advertisement.
Media Smarts
Don't Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns
Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...
Curated OER
Once Upon a Time
Young artists view pieces of artwork by Robert Harris, then have class discussions, write collaborative stories, make a painting or drawing, and analyze and create their own advertisements. This series of lessons should lead to some...
Curated OER
Pet Guess Who
Est-ce que ton animal grand ou petit? Pair up your beginning French speakers for a game of Pet Guess Who! Using pet advertisements from newspapers or the Internet, pairs try to guess what kind of animal their partner has. Also, use the...
Curated OER
Planning a Community Event
Students work together to organize a fundraiser. In this community event lesson plan, students work collaboratively to plan and organize a fundraiser. Students create a timeline, venue and advertisements for the event.
Media Smarts
Gender Messages in Alcohol Advertising
Make your students critical consumers of media, and foster an awareness of how culture is reflected and shaped by media. This resource covers how alcohol advertising presents and promotes gender stereotypes. After a discussion on...