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Introduction of Careers in Fine Arts and Communications
Ninth graders create advertising campaigns. In this communications lesson, 9th graders explore the use of propaganda endorsements, bandwagon appeals, name calling, plain folks appeal and generalities in advertising. Students then create...
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Samples and Stats
Students explore different methods of taking surveys and conducting polls and examine these methods for bias. They design and administer a sample survey, analyze the data and present their findings to the class.
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Healthy Decision Making Towards Alcohol and Tobacco Use
Students examine and demonstrate refusal skills of smoking and drinking alcohol. They take a quiz, identify alternative activities to smoking and drinking, write a journal entry, and design an anti-smoking and anti-alcohol ad.
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Publishing History
Students create an issue of a magazine. They work collaboratively to write articles for the magazine, design a cover and develop advertisements. Students complete their page layout, and create the magazine using information form each...
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Putting on a Show
Students list and research "cutting edge" technology, then develop a Consumer Electronics Trade Show by designing posters, and developing speeches to promote products.
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Gold Mountain: Real Gold or Fool's Gold
High schoolers participate in a meeting of one of the Six Companies that serves the needs of Chineese immigrants to California in the 1840's. Jobs are researched, profiles filed, posters designed, Chinese immigrant life examined in this...
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Selling Solutions
Students identify, design and present specific information to sell their idea for reducing the impacts of climate change. Students create a television or print advertisement. Students utilize technology to create a final project....
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Can You Sell Your Cereal?
Students evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...
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Creating Public Awareness - Indoor Air Quality
Students design a poster about indoor air quality. In this indoor air quality lesson plan, students make a billboard that tells the occupants of a building about at least one air quality problem.
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Consumerism and Holidays
Students explore the free enterprise system and the role that buying and selling of holiday goods have upon the economy. They recognize and demonstrate that advertising design influences one's life.
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Conservation 'Ad'vice for National Parks
Students discuss ways that the public can damage as well as preserve our natural and cultural resources. Small groups are each assigned one of the national parks and must design a poster or TV commercial that celebrates the importance of...
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Preserving and Promoting Democracy
Eleventh graders create surveys to determine whether or not young people have or plan to vote. Using their findings, 11th graders make advertisements aimed at encouraging youth to vote.
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Our Solar System
Learners explore the solar system on the internet and video programs. They investigate the names of each planet and their places in the solar system. They chose their favorite planet and design an advertisement to sell a vacation to...
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The Market System and Consumerism
Students examine their own consumption habits. Using various advertisements, they discuss their role in showing consumers what they must have in their lives. As a class, they encourage each other to change their habits and discuss how...
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ME*Pro App
In this secondary mathematics lesson, learners investigate the uses and capabilities of a TI-89 application designed for mechanical engineering students. The app contains over 700 pieces of reference information and organized into...
K12 Reader
An Interview with President Lincoln
What would you ask Abraham Lincoln if you had the chance? Class members draft interview questions for the 16th U.S. President, and imagine what his responses would be.
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Romeo and Juliet Newspaper
Pupils design a newspaper after reading the play "Romeo and Juliet." They include an appropriate title, wedding announcement, an advice column, an obituary and classified advertisements.
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The Home Front - "Use It Up, Wear It Out, Make It Do Or Do Without!"
Students examine documents that explore U.S. government advertisements from the WWII era that encouraged people to grow victory gardens, recycle and conserve resources as part of the war effort. They discuss propaganda and design their...
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Toy Planet
Young scholars design a toy store, supply it with merchandise (on paper) and create advertisements. They also manage the store's debits and credits by using a spreadsheet. They consider how to promote the sale of their merchandise.
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Plan an Advertising Campaign to Attract New Citizens
Pupils examine how to use visual media as a creative way of thinking about and responding to immigration issues. They conduct Internet research, and design and create a poster or brochure to attract new immigrant to Indiana.
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MFL: Dangerous Driving
Students discuss why speed limits are important for safety of others. They examine public advertisements aimed at reducing the amount of deaths on the road. They read an article about traffic accidents and answer questions. They write an...
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Tuck Everlasting and Economic Decision-Making
Sixth graders use a decision-making grid and list the alternatives and criteria for deciding to drink the Water of Immortality. They examine advertisements and list the product for sale, where it is sold, and why consumers should buy it,...
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Celebrate the Arts
Students explore the responsibilities of people working in advertising. They create a campaign to support the arts including advertisements in several different media. Length of unit depends on number of projects completed.
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Persuasive Writing
Seventh graders, in pairs, decide on a product they would like to advertise and design an advertising plan for said product. Using ClarisWorks, 7th graders create an advertisement using pictures, vote on their favorite and discuss what...