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Gazing Into the Faces of AIDS
Students consider whether or not there are generalizations that can be made about people who are infected with H.I.V. or who have the AIDS virus. They create public service ad campaigns to educate the public and consider other ways to...
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Prescriptions for Disaster?
Students share opinions about prescription drugs and prepare public service campaigns to inform peers and adults about the dangers of prescription drug abuse. Their ads also offer prevention techniques and possible methods of treatment.
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Gifts for Valentine's Day
Students calculate unit cost. In this gifts for Valentine's Day lesson, students examine store ads and determine the unit cost of Valentine's gifts such as the price for one piece of candy. They compare prices and determine...
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Recognizing Propaganda - Unreliable Testimony
Young scholars investigate how product endorsements can be a form of propaganda. They analyze various shampoo ads, discuss celebrity endorsements and unreliable testimony, and create a written non-propaganda ad for or against a celebrity...
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Foodways
Fourth graders discuss where food is obtained and list their favorite items. They research recipes to discover their ingredients. They investigate the advertising and cost of food and prepare menus from earlier eras.
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Breaking News English: McDonalds
In this McDonalds worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write, and...
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Can China Kick the Habit?
Students watch a video on the problem of smoking in China. Using the Internet, they explore the cigarette marketing campaigns in the United States and on their way home identify advertisements. They discuss their findings and discuss...
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Smoke Signals
Learners estimate the amount of money a non-smoking teen spends in a week, a month, and a year, and compare it with the expenses of a teen who smokes one, two, and three packs a day. They research other reasons that teens should not smoke.
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Food and Nutrition
Students participate in an after school program that promotes decision making, cooperation, choosing healthy foods, recognizing and naming a variety of foods, state healthy benefits from eating healthy foods and involving oneself in...
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A Healthy Diet
Students examine their own fast food habits and discuss the poor nutritional value of this type of food. They read nutritional labels on popular packaged foods. They analyze the risks of a diet high in fat and sodium versus a well...
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Mate Selection: Characteristics, Qualities, and Values
Students develop a personal philosophy about marriage while participating in power point presentation, classroom activities, and discussion. They compose a personal list of characteristics, qualities, and values desired in a marriage...
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That's Dope - Part 1
Students investigate drugs in sports. In this performance enhancing drugs lesson, students discuss the uses for steroids in medicine and sports. Students utilize the web to play a steroid related game, view media clips of their favorite...
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This Is Your Brain on Pot
Students explore the causes and effects of marijuana addiction and research how THC affects different areas of the brain. They synthesize their knowledge by creating print advertisements that inform teenagers about the physiologic danger...
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The Dragon's Tail
Second graders read a story about Little D, a baby dragon, and how he interacts with the five food groups. They color, chant, pantomime, and discuss food groups after reading the story. They also consider causes and effects as they make...
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Visiting the Medical Fields
Students act as medical pioneers to establish a clinic in an under served area.t They work in teams of two to complete a portfolio about their clinic and examine new treatments in various area of medicine.
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Consumerism - Grocery Shopping
Learners watch a video on how marketers plan their strategies in supermarkets. In groups, they are given a set amount of money and asked to go through a grocery store simulation with a list. After the simulation, they discuss the...
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Understanding My Pyramid
Students examine the food pyramid and construct a healthy meal. In this food pyramid lesson, students examine the new food pyramid that includes fats and oils, and is arranged with brightly colored triangles. They use grocery store adds...
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Traditional Remedies
Students discover alternative medicines from around the globe. In this world culture instructional activity, students read text from Africa, Ireland, Tibet and Tanzania discussing known remedies to diseases. Students discuss...
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Headaches
Students create a commercial for a headache remedy. In this health and advertising lesson, students review a video describing several types of headaches and treatments for each. They will create a commercial addressing one of the...
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Real Life, Your Life: Body Talk
Students discover how body language effects verbal communication. For this body language lesson, students watch a video clip, observing what is said and how the people act with their bodies. Students complete a worksheet to...
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Human Sexuality Unit
Eighth graders determine how mass media influences human sexuality by looking at advertisements for their sexual content and how the ads affect their decision making. After evaluating the advertisements in a PowerPoint presentation they...
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"I Don't Pay Attention to Advertisements? (At least I don't think so?)"
Sixth graders study eight persuasive techniques that occur in a variety of media types. They write a persuasive essay and present it to the class. They create a "new product" for which they produce an advertisement using persuasive...
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Business: What Are Advertisers Selling?
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
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Search for a Safe Cigarette
Students review a range of federal and state actions on tobacco issues and consider the government's role in public health. They discuss current labeling and how the law should interpret it.