Curated OER
Hoops! There It Is!
Fifth graders view and discuss the use of voice in writing through the in-your-face, aggressive, powerful messages of the Nike advertisements and the book Hoops as examples of the intensity words can have and how voice is expressed. A...
Curated OER
Tuck Everlasting and Economic Decision-Making
Sixth graders use a decision-making grid and list the alternatives and criteria for deciding to drink the Water of Immortality. They examine advertisements and list the product for sale, where it is sold, and why consumers should buy it,...
Curated OER
Presidential Campaigning
Eighth graders participate in a simulated presidential campaign by conducting research on the Internet. They define a party platform, run a campaign and write and deliver speeches in teams. Students can then act as the electoral college...
Curated OER
Behind the Ad: The Process of Producing a Political Commerical
Students examine how advertisements are produced for political campaigns. In groups, they view various examples of different advertisements and create their own ad by completing the steps listed in the lesson plan. They share their ad...
Curated OER
Consumerism and the Consumer Society
High schoolers read an article titled "How Much Is Enough?" by Alan Durning. They work in small groups to summarize the author's main point for each paragraph and then identify and discuss further questions they may have in response to...
Curated OER
Civil War Telecollaborative Newspaper
Fifth graders analyze the different points of view in the Civil War. They role-play a Southern citizen, write and publish a newspaper article, e-mail a partner, and create a class newspaper with articles, editorials, ads, and political...
Curated OER
Ads Are Everywhere
In this advertisements worksheet, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs students to read an article not provided here.
Curated OER
Love And Marriage
Fourth graders examine and compare Indian and American culture in order to develop a better understanding of both.
Curated OER
Saving Money On Household Items
Young scholars use sale ads to compare and contrast prices on groceries, electronics, appliances and other goods. Working in groups, students brainstorm ways to save money on these items. This lesson is intended for young scholars...
Curated OER
Logos
Learners create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
Curated OER
Traditions and Transformations
Students examine how traditions change over time. For this lesson on Jewish culture, students interview persons of the Jewish faith, write poems, and create murals that exemplify Jewish culture.
Curated OER
Best Buy!!
Students use newspaper ads to determine the best buy on products. They enter the information into a spreadsheet and then use word processing software to complete a written analysis, complete with graphs.
Curated OER
Making Sense of Censorship
Students create their own ratings systems with which to classify current pop cultural fare as suitable or unsuitable for Students.
Curated OER
Multi-Dimensional Thinking
Students brainstorm new technological devices that apply cutting-edge 3-D computer modeling software to benefit different professions.
Curated OER
Tolerance: Gender Issues
Students explore why some professions have been gender-dominant in the past. In this lesson plan, students identify some professions that have typically had one specific gender employed in the past, then research that job to see when it...
Curated OER
Hazard Mitigation: Bioterrorism
Students discuss different ways to spread infectious diseases. In this bioterrorism lesson, students model the rate of smoke emission using CalRoad software. They analyze the effects of airborne release of biological...
Curated OER
Advertising
Students listen to a guest speaker about the different types of advertising. Using research materials, they discover the laws about copyrighting material. They visit foreign websites to view their advertising and discuss how it is...
Curated OER
Peddling Puccini
Students explore the art of the opera. They listen to examples of opera and conduct research to find out more about the opera world. Then they develop advertisements that focus on aspects that might interest young people about opera...
Curated OER
The American Home Front During WWII
Students analyze World War Two era government propaganda, biographies, and historical data in order to better understand the effects on Americans at home. For this American Home Front During World War Two lesson, students compare...
Curated OER
Savvy Surfers: Website Evaluation and Media Literacy
Sixth graders strengthen their understanding of what a high quality website is composed of. Learners evaluate three websites for accuracy, credibility, and reliability by completing a chart.
Curated OER
Passing
Students participate in possession games. After being divided into groups, students explore basic soccer techniques of passing. They participate in activities that utilize techniques of scoring, passing, and acting as a "bumper." As a...
Curated OER
Public vs. Private
Young scholars watch two commericals from previous presidential elections on the topic of healthcare. After reading an article, they identify the position of the various candidates for the 2008 election. In groups, they brainstorm their...
Curated OER
Time is In
Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...
Curated OER
Descriptive Verbs
Learners read a piece of literature and locate the descriptive verbs in the piece. For this descriptive verbs lesson, students understand the value of using descriptive verbs. Learners rewrite a story they've written with more...