Curated OER
On the Cutting Edge
Introduce the background of design and designers and their role in communicating their thoughts to others. In groups, you can assign participation in a writing cluster on various designers and write paragraphs to submit to magazines. To...
Curated OER
Don't Bet The House On It!
Great real-world math application! Have the class compare and contrast their estimated home price and income data with actual data. In groups, they participate in simulations to discover how the housing market and mortgages operate....
Curated OER
Understanding the Influence of the Media
Critically analyze advertising techniques, such as circular reasoning, bandwagon, testimonial, and repetition, with worksheets that effectively discuss and illustrate how the media aims to influence.
Curated OER
Curve Ball
Create a Height-Time plot of a bouncing ball using a graphing calculator. Graph height as a function of time and identify the vertex form of a quadratic equation that is generated to describe the ball's motion. Finally, answer questions...
Scholastic
Analyzing Media Messages
Telling young people to just say no can be difficult in a world that inundates them with messages to just say yes. A lesson on media messages encourages teenagers to analyze song lyrics and advertisements that mention drugs and/or...
Curated OER
Local Motives
Investigate current local elections across the United States with this New York Times reading lesson. Using informational text, middle and high schoolers research local elections and create their own news reports about what they...
Curated OER
Advertisements
Young scholars access a variety of resources on the Internet regarding advertising and identifying intended messages conveyed through the media. They play interactive games, view video clips, read guidelines, and explore a...
Curated OER
Radio Program #14-The Back to the Land Movement
Students identify the impact of the "Back to the Land" movement on the Appalachian area. They interview people who have moved back or know someone who has moved back to the Appalachian area. Students graph out profiles of "typical"...
Curated OER
Food Smarts: Mypyramid For Kids
Students create a menu based on the nutritious choices they pick out from MyPyramid and the video they watch. In this nutrition lesson plan, students describe what each color band on the pyramid represents, use charts, discuss nutrition...
Curated OER
Sex Stereotypes in Society
Students analyze a collection of advertisements or photographs in a text or magazine and identify the stereotypes used or possible biases of the editors. They discuss how these stereotypes are formed, and the ways in which they impact...
Curated OER
The Price of Happiness: On Advertising, Image, and Self Esteem
Are your students aware of the effect advertising can have on their self-image, self-esteem, and happiness? This lesson plan from the Media Awareness Network is aimed at increasing that awareness and mitigating any negative effects it...
Curated OER
Packaging Tricks
Students become aware of the ways in which packaging is designed to attract kids. In a series of activites, students compare similar food products, assess nutritional value, and participate in field trip to see how packaging affects...
Shmoop
ELA.CCSS.ELA-Literacy.W.9-10.1
If you need an introduction to skill W.9-10.1 for writing, then you’re off to a good start here. Included is a funny script that introduces what the students need to know to conquer the skill. It also provides an introduction activity...
Curated OER
Glided Age
Eleventh graders will participate to brainstorm on the overhead, characteristics of an "irresponsible" adult and 5 of a "responsible" one? How do these differ if we apply these to businesses? Working in partners--Create a Code of Ethics...
Curated OER
"The Merchants of Cool"
Why are so many advertisements geared towards the teenage population? Watch a video with your class (link included), and have them fill out the attached listening guide. Then discuss persuasion, presenting biased information, and where...
Curated OER
What Difference Does it Make How Old I Am?
Young scholars identify subtle messages advertisers send (often unintentionally) about age in the course of trying to sell products; to analyze the consequences, both positive and negative, those messages have on the American audience;...
Curated OER
Creating a National Park
Students explore how national parks are created, operate and benefit society by creating a new national park for their state.
Curated OER
Advertisements
Students create their own business and product, and must also create a 30 second advertisement to promote their product.
Curated OER
Advertisements
Student teams role-play advertising agencies competing for a contract. Winning team completes all tasks, spending the least money. Tasks include naming agency, creating a slogan, inventing a product and advertisement.
Curated OER
Oil + Water + Students= Knowledge
Students create advertising with the intent of protecting wildlife. In this service learning lesson, students craft advertisements and write persuasive essays regarding the protection of wildlife.
Media Smarts
Gender Messages in Alcohol Advertising
Make your students critical consumers of media, and foster an awareness of how culture is reflected and shaped by media. This resource covers how alcohol advertising presents and promotes gender stereotypes. After a discussion on...
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Curated OER
Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Curated OER
Advertising Media: Youth Drinking and Smoking
Scholars examine the effect of media and advertising on youth drinking and smoking. They determine what advertising means, how much money is spent on it, and how different age groups are targeted. They watch a movie and examine pictures...