Curated OER
Made You Look
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Encyclopedia Britannica
Campaign Photo Analysis
It's the art of the image! As part of a study of the 2020 Presidential race, groups analyze an image of a candidate, first from an objective point of view and then subjectively. They then prepare a presentation detailing what they...
Curated OER
Individuality vs. Conformity
Spark an animated debate in your class! Young adults consider some of the fads or trends that are prevalent at their school, as well as their own level of participation in them. Just how much of a role does popular culture play in their...
Maryland Department of Education
The Concept of Identity Lesson 8: Propaganda in Visual Media
Visual and print propaganda are featured in a lesson that asks readers of A Separate Peace to examine the techniques used in propaganda from World War I, World War II, presidential elections, and in the novel.
Curated OER
African Americans in World War II: Staging a Double V Campaign in the Classroom
The feelings and attitudes of African-Americans during World War II are examined by high schoolers. After watching various clips from "The War," they answer comprehension questions for each section. In groups, they create their own...
Curated OER
Is Seeing Believing?
Pupils study different photographers who started the concept of battlefield photography. In this media lesson students explore how to "read" a photograph and relate the use of photography during the Civil War to current use...
Curated OER
Lights, Camera, Campaign
Students employ their technology skills to produce campaign commercials. In this political campaign lesson, students discover the appropriate uses of video cameras and create fictitious campaign commercials.
Curated OER
Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
Curated OER
Do Presidential Candidates Need to Be Good Debaters?
Blogs can be a good way for learners to engage in writing, critical thinking, and social media in a formal way. The New York Times has provided learners age 13-18 with an article, background information, and several prompts to get them...
Social Media Toolbox
Cyberbullying
What can we do to make our school community more aware of cyberbullying? From The Social Media Toolbox, lesson 10 of 16 takes on the tough topic of bullying. Learners research cyberbullying through online research, then create an...
Media Smarts
Marketing to Teens: Talking Back
Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...
Curated OER
Media Campaign
Eleventh graders design and present a media product supporting environmental stewardship. They demonstrate an understanding of the nature and types of waste and of their management in industry and the community. They assess the results...
Curated OER
Discovering National Parks
Students work to preserve American National Parks. In this environmental activism lesson, students research the history of the national parks and determine why they were created. Students then focus on protecting the land, using it for...
Curated OER
What if Your Parent Ran for President?
Throughout history, many people have run for president. But, what is that like for the children of those individuals? Kids read a bit about Mitt Romney and his five children, then respond to a writing prompt in a blog post. They describe...
Museum of the Moving Image
Political Ads in Historical Context
Campaign ads target both timely issues and general themes. Presidential campaign ads from 1952 and 1988 provide class members an opportunity to compare how the topics ads choose to address can dramatically influence election outcomes.
Museum of the Moving Image
Developing Critical Analysis
To gain an understanding of how images and sounds are used to influence viewers, class members analyze these features in Presidential campaign commercials from 1952-2012.
Curated OER
Saving Face
Students research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.
Curated OER
Summer Bummers
Brainstorm popular summer activities and their risks after having your class read an article. They will discover the risks of sun overexposure and in groups develop public service announcements for young people. They also propose a media...
Curated OER
The Campaign: Issues and Strategies. Campaign Press Coverage
Students discuss and fill out worksheets on the amount and type of press coverage given to certain candidates. In this press coverage lesson plan, students complete 4 worksheets and view maps of the United States to see where the press...
Curated OER
Getting to Know the Candidates: Analyzing Their Campaign Ads
Students examine the role of advertising in presidential campaigns. They analyze one candidate's advertising campaign ads for elements such as major issues, positivity, negativity, facts, and opinions.
Curated OER
A Race to Watch: Campaign 2008, The Role of Technology and the Internet
Students listen to a statement about the role the Internet plays in the political process and respond by placing a card under the appropriate agree/disagree sign at the front of the room. Students brainstorm reasons to select their...
Curated OER
Life as a Legend: Marilyn Monroe: What is Beautiful?
Learners consider the notion of beauty and what impact the media and popular culture have on it. In this cross curricular lesson plan, students examine print ads, write down and share their thoughts on them. Then learners form literary...
Teaching Tolerance
Digital Activism Remixed: Hashtags for Voice, Visibility and Visions of Social Justice
It's time to discover hashtag activism! Using an engaging resource, learners explore viral hashtag campaigns relating to diversity, identity, and justice. Next, they either design their own hashtag campaigns or respond to existing ones.
DocsTeach
WWI Propaganda and Art
Uncle Sam wants you! During World War II, the US government and military created a propaganda campaign to gain public support. The activity uses primary documents such as photos to explain how and why the propaganda campaign was...