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Lesson Plan
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Overcoming Obstacles

Listening Responsibly

For Teachers 9th - 12th
Responsible speaker + critical listener = effective communication is the equation at the heart of a responsible listening lesson about the power of words. Class members view the clip of the courtroom scene from the film A Few Good Men...
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Lesson Plan
Curated OER

Talking about Advertising

For Teachers 6th - 8th
Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...
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Lesson Plan
Curated OER

Writing a Commercial

For Teachers 5th - 12th
Young scholars create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
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Lesson Plan
Bright Hub Education

Advertisement Analysis

For Teachers 6th - 8th
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
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Lesson Plan
Scholastic

My Favorite Activity (Grades K-2)

For Teachers K - 2nd Standards
Scholars discuss the many ways they use persuasion in their everyday lives and brainstorm specific ideas for encouraging someone to do something. With the list of persuasive techniques they made, young writers complete a graphic...
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Lesson Plan
Prestwick House

Author’s Purpose in Reagan’s “Tear Down This Wall” Speech

For Teachers 9th - 10th Standards
President Ronald Reagan's "Tear Down This Wall" speech, delivered on June 12, 1987 before the Berlin Wall, provides class members with an opportunity to examine three key aspects of informational text: author bias, the use of facts and...
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PPT
Curated OER

Speaking and Listening

For Teachers 5th - 8th
What a terrific presentation! It takes learners through a step-by-step explanation to create a new type of chocolate bar, advertise the product, and design a presentation. This is a creative way to get your class writing and thinking...
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Lesson Plan
Curated OER

The Persuasive Message

For Teachers 8th
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...
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Lesson Plan
Curated OER

Advertising

For Teachers 8th - 9th
For this advertising worksheet, learners answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.
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Lesson Plan
Curated OER

Persuasive Tactics in Media

For Teachers 7th - 9th
Learners present a skit to the class and explain what persuasion tactic they used. In this persuasive tactics activity, students discuss methods of persuasion used in various advertisements.  The teacher leads and gives examples of each...
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Lesson Plan
Curated OER

Writing to Argue

For Teachers 8th - 10th
Students write an argument using a clear structure and argumentative techniques. In this persuasive writing lesson, students brainstorm, write, and peer edit an argumentative essay. Worksheets include the prompt, facts and quotes, and a...
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Lesson Plan
Curated OER

The Persuasive Letter

For Teachers 9th - 12th
Students explore techniques used in persuasive writing. After studying editing marks and business letters, they complete a business letter activity. As a class, students volunteer to read a business letter and make corrections on the...
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Lesson Plan
Curated OER

Georgia Performance Standards Framework for ELA Unit 3-7th Grade

For Teachers 7th
Seventh graders explore persuasive writing using the city life and the country life as focus topics. In this persuasion lesson, 7th graders read "The Town Mouse and the Country Mouse" in an attempt to determine the pros and cons of both...
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Lesson Plan
Newseum

Decoding an Editorial Cartoon

For Teachers 6th - 12th Standards
What advantages do political cartoons have over written editorials? Scholars discuss the topic by exploring editorial cartoons. Working in small groups, pupils analyze an Uncle Sam cartoon and complete a worksheet. As a fun extension,...
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Worksheet
Polk Bros Foundation

Harold Washington's Acceptance Speech - April 12th, 1983

For Students 9th - 12th
Harold Washington forged a coalition of voters and won the Chicago mayoral election of 1983. In doing so he became the first black mayor of that racially and ethnically divided city. Excerpts from his speech are included in a worksheet...
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Lesson Plan
Curated OER

It's a Matter of Opinion

For Teachers 4th - 7th Standards
Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...
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Lesson Plan
Facing History and Ourselves

Life for German Youth in the 1930s: Education, Propaganda, Conformity, and Obedience

For Teachers 9th - 12th Standards
The German youth faced an onslaught of propaganda when they went to school, thanks to the Nazi regime led by Hitler during World War II. Pupils relate their education experiences to German youth by analyzing primary source readings,...
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Lesson Plan
Curated OER

Mastermind

For Teachers 1st - 6th
Students observe the differences and similarities between "masterpieces" and mass-produced objects. They analyze the value of masterpieces and mass-produced items. Students persuade panel members to accept items that they recommend into...
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Lesson Plan
Curated OER

Persuasive Elements

For Teachers 8th - 12th
Investigate letters to the editor and their persuasive qualities. Break your class into reading groups and give each one a different article. As they read, they complete a graphic organizer to record their thoughts and opinions. There is...
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Printables
Achievement Strategies

CCSS Unit Design Template for Art

For Teachers K - 12th
Art classes, like any lab class, require extensive preplanning and set-up time. Use this planning template in the quiet before the storm to identify the equipment and materials that will be needed, the procedures and processes...
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Lesson Plan
Curated OER

Writing A Speech Lesson Plan

For Teachers 3rd - 6th
Students write persuasive speeches. In this speech lesson, students discuss the attributes of persuasive speeches and then write their own persuasive speeches regarding topics of their choosing.
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Lesson Plan
Curated OER

What Difference Does A Name Make?

For Teachers 9th - 12th
Students view the film The Persuaders that discuss the perspective and spin of language use for a variety of issues. They discuss the career of Frank Luntz, a man that runs focus groups to determine how to advantageously phrase issues in...
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Lesson Plan
Curated OER

Health Education: Advertising

For Teachers 4th
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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Lesson Plan
Curated OER

Smiles Change the World

For Teachers K - 2nd
Students develop speaking and listening skills while evaluating a list. In this consensus lesson, students define consensus and discuss how it might be used at recess. After students understand how consensus works, students review and...

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