ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Curated OER
The Influence of Advertising
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...
Curated OER
Cartoons for the Classrooms: Wall Street Financial Meltdown
Combine two current events (2008) in one political cartoon. This handout examines the Large Hadron Collider, a scientific invention that caused a sudden fear of black holes, and the financial meltdown on Wall Street. Background...
Curated OER
Electronics: Wants or Needs?
Third graders determine how electronics negatively impact the environment. In this environmental instructional activity, 3rd graders read the article "Earth Friendly Waste Management", and identify how recycling impacts our environment....
Curated OER
Back to the Past
What was the Untied States like in 1938? What were the concerns of Americans in the post World War I era? What were their fears? What were their sources of news and entertainment? To understand the reaction to Orson Welles' radio...
Read Works
Read Works: News Debate Cell Phone Scramble
[Free Registration/Login Required] An informational text debating whether students should or should not be allowed to use cell phones in class. A question sheet is available to help students build skills in reading comprehension.
Annenberg Foundation
Annenberg Learner: Respond to Student Writing: Cell Phones
Use an interactive rubric to evaluate areas of strengths and weaknesses in a student's essay on cell phone use in schools. Then compare your responses to another teacher's.
Read Works
Read Works: News Debate Phone Patrol
[Free Registration/Login Required] An informational text about the police being able to search through cell phones without a search warrant. A question sheet is available to help students build skills in reading comprehension.