Curated OER
Advertisement Storyboard
Students create a storyboard for an advertisement. In this advertisement lesson plan, students view different advertisement techniques and how to storyboard before they create an advertisement storyboard for a product.
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No Form of Tobacco is Safe
Young scholars create an advertisement to convince children to stay away from tobacco products. In this smoking prevention lesson, students discuss the health effects of tobacco use and evaluate current tobacco ads. Young scholars work...
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Anti-Dogfighting Curriculum: Media and Propaganda Extension Lesson
Students investigate the different types of propaganda. In this media analysis lesson, students define and investigate the various types of media propaganda. Students observe how advertisements may not show how the item advertised may...
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Create Your Own Ad
Students examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of separate...
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Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...
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Pitching Patriotism
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
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Jambalaya's Restaurant
Young scholars use a menu and recipes to work on adding, subtracting, and percentages. They are given they weekly circulators, advertisements, or actual products and students practice figuring out sales tax. Young scholars figure slaes...
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Tobacco
Students write paragraphs about the message of an advertisement ad they see in magazines and their intended audience. In this advertisements lesson plan, students look at tobacco, clothing, hair products, and more.
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Don't Burn, Baby, Burn!
Students consider products that provide protection from sunburn and other negative effects of the sun's ultraviolet rays. They develop or improve upon sun-screening products that are meant to provide protection for populations at risk...
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Solar System Tourist Bureau
Students, working in teams, role-play as advertising agents creating ad campaigns for a planet in the solar system. They design commercials for video, Hyperstudio, or Web pages. The activity includes research, all the production stages,...
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FACS:If I Were a Designer (Mktg)
Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...
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Advertising Adjectives
Students create advertisements using comparative adjectives. In this grammar lesson, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in their marketing...
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Ratios, Proportions and Percents
Fifth graders complete 3 activities centered around percents. In this ratios, proportions and percents lesson, 5th graders create designs on grid paper that illustrate a variety of percents, solve percent problems mentally, and use...
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Figuring Out Food Labels
Students identify various sources of nutritional information and evaluate accuracy of messages. They comprehend and identify misrepresentations in current food labeling. Pupils evaluate specific consumer products for truth in labeling....
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Shades of Meaning
Learners use words with similar meanings to analyze implied meanings. In this word connotation lesson, the teacher introduces the activity by asking students whether a new product should be advertised as "newfangled" or "cutting-edge." ...
PBS
Elasticity of Demand
High schoolers explore the current economy and determine what items will or will not sell in a poor economy and why. After researching aspects of the current economy, reviewing a provided case study, completing the provided worksheet,...
Creative Educator
Sell It with Propaganda
Augment a unit on propaganda by prompting class members to create propaganda. Using Frames software, groups demonstrate their understanding of propaganda techniques by designing a new product, creating a commercial to sell their product,...
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Animating a Historic Event
Research a historic event using textbooks, primary source documents, the Internet, and other library and media resources. Young historians will take the research they have gathered and write an attention-grabbing, historically accurate...
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Targets
Students evaluate advertisements for alcohol products. They watch a video, answer discussion questions, and create a collage using magazine alcohol ads with rewritten captions.
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Technology Newsletter
Students discuss impact and value of modern technological inventions on society, contemplate world without technology, skim magazines and newspapers for advertisements highlighting modern technologies, and work with partner to create...
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Estimating with Rational Numbers
Young scholars explore the concept of rounding. In this rounding lesson, students round fractions and mixed numbers. Young scholars estimate the sums, differences, products, and quotients of rounded fractions and mixed numbers.
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Lesson 11: Printed Materials (Ads and Broadsides) 1780-1820
Students use primary resources (gazettes, broadsides, advertisements) to consider life at the turn of the 18th century in Deerfield, Massachusetts. They infer observations about life in the nascent United States.
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Holes-Outdoor Adventure Camp
Students read the book and watch the movie, Holes. They create a brochure (containing specific information) that advertises Camp Green Lake as a newly refurbished outdoor adventure camp. They display the brochures for the rest of the...
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So Sweet
Students compare sugar levels in cereals. In this nutrition lesson, students learn how to read a nutrition facts label, predict which products will have the most sugar, discover which cereals contain the most sugar and discuss their...