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Handout
Other

Market Connections: Research Faq

For Students 9th - 10th Standards
This page offers explanations of research methods and how they work. Though aimed at businesses, it provides good information about conducting school research as well.
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Lesson Plan
Schools of California Online Resources for Education

Score: Latin American Marketing Project

For Teachers 9th - 10th
This site from Score provides information on the global marketplace. This is a unit where young scholars are grouped to find out the best Latin American country to introduce a new fast food business. Site is very well outlined and...
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Website
Government of Alberta

Alberta Learning Information Service: Market Research Analyst

For Students 9th - 10th
This resource provides information on the career of a market research analyst. Read about the specific duties, working conditions, education needed, job outlook, and much more.
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Website
Other

Careers in Marketing: Careers in Marketing

For Students 9th - 10th
This site from careers-in-marketing.com provides descriptions of careers in marketing, such as retailing, product management, and marketing research. It also provides excellent links to other marketing career sites.
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Website
Other

Careers in Business: Market Research: Overview

For Teachers 9th - 10th
This site provides an overview of what a market researcher does. Click on the various links on the left side of the page to research this career more in depth.
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Lesson Plan
Alabama Learning Exchange

Alex: Ethics in the Stock Market

For Teachers 9th - 10th
For this lesson students will learn about the stock market. They will look at the stock market from an accounting point of view and research a specific stock or industry.
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Article
Other

Chief Marketer: Is Social Media the New Mass Media?

For Students 9th - 10th
Discusses the evolution of major social media sites such as Facebook and Twitter from their humble beginnings. Then looks at the user experience of marketing on social media sites as it appeared in 2010. Much of the marketing was poorly...
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Lesson Plan
Alabama Learning Exchange

Alex: To Market, to Market

For Teachers 9th - 10th
This is a technology-based lesson to provide students an opportunity to research and select companies to invest in by 'purchasing' stocks. Students are responsible for tracking and reporting results of investments, as well as creating a...
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Activity
Other

Center on Alcohol Marketing and Youth

For Students 9th - 10th
The Center on Alcohol Marketing and Youth reports on the marketing practices of alcohol producers and on the dangers of underage drinking. Resources include an overview of alcohol marketing (also available in Spanish), examples of print...
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Lesson Plan
Alabama Learning Exchange

Alex: International Business Cultures and Marketing Strategy

For Teachers 9th - 10th
This lesson has students research business practices in different countries and create a PowerPoint Presentation that they will share with the class. Students will prepare support materials to accompany their presentations. This is a...
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Interactive
Other

Stock Market Game World Wide

For Students 9th - 10th
Over the course of 10 weeks, participants invest a hypothetical $100,000 in Nasdaq, Amex, and NYSE-listed common stocks. They research stocks, study how the financial markets work, choose their portfolios, manage budgets, follow...
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Interactive
Other

Stock Market Game World Wide

For Students 9th - 10th
Over the course of 10 weeks, participants invest a hypothetical $100,000 in Nasdaq, Amex, and NYSE-listed common stocks. They research stocks, study how the financial markets work, choose their portfolios, manage budgets, follow...
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Website
Other

Research in Motion

For Students 9th - 10th
Research In Motion (RIM) is a leading designer, manufacturer and marketer of wireless solutions for the worldwide mobile communications market. RIM technology powers the BlackBerry wireless platform.
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Activity
Other

Law of Demand and Fundamental Analysis of Commodity Markets

For Students 9th - 10th
This site describes the basic fundamentals of the law of demand. Charts and explanations are provided to aid in the process of research and learning.
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Lesson Plan
Council for Economic Education

Econ Ed Link: To Buy or Not to Buy

For Teachers 9th - 10th
While precise numbers are not known, it is believed the number of boycotts has grown markedly in the past fifty years. Consumers seem to be besieged by requests from special interest groups to refrain from buying certain goods and...
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Article
Other

Market Research: Brand Positioning

For Students 9th - 10th
An excellent definition of product/brand positions with a helpful graphic of positioning.
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Article
Other

Imperial College London: Brownian Motion

For Students 9th - 10th
An advanced level description of the nature of Brownian motion. Brownian motion, a model formulated to predict matters involving uncertain elements, is related to medical imaging, fractals, robotics, aerosol particles, and stock market...
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Website
Other

123 Jump

For Students 9th - 10th
This site provides a vast amount of information from which students can research investment options. The focus is on IPOs (Initial Public Offering). Presents a great learning opportunity for students interested in finance.
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Unit Plan
PBS

Wnet: Thirteen: Freedom: A History of Us: Depression and War

For Students 9th - 10th
Looks at the Great Depression in America and the events of World War II under Franklin D. Roosevelt. Adapted from A History of US by Joy Hakim. Includes timeline, glossary, quiz, historic photographs, audioclips, links for further...
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Article
Other

My Perfect Resume: Data Sources on Riley Guide

For Students 9th - 10th
Are you wanting to learn more about a company you may work for? This site from The Riley Guide provides resources to learn how to target and research potential employers.
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Graphic
Curated OER

Research in Motion

For Students 9th - 10th
Research In Motion (RIM) is a leading designer, manufacturer and marketer of wireless solutions for the worldwide mobile communications market. RIM technology powers the BlackBerry wireless platform.
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Website
Other

Business plans.org: Demographics

For Students 9th - 10th
This page offers links to many resources needed for demographic studies, including population studies, consumer demographics, U.S. Census data files, a reference tool to the world's population literature, World Wide Web visitor...
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Lesson Plan
Alabama Learning Exchange

Alex: It's a Wonderful Life

For Teachers 9th - 10th
The students will use the Internet to research the Roaring Twenties, The Stock Market Crash, and The Great Depression. They will also watch the movie "It's A Wonderful Life" to see how people lived through these three dramatic eras. They...
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Website
Other

Financial Web: The Independent Financial Portal

For Students 9th - 10th
This resource presents market news and commentary from financial analysts. It presents quotes, research, and more.

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