EngageNY
Synthesizing Information: Writing an Apprentice Wanted Ad
Fourth graders view examples of help-wanted ads as they plan and create their own writing in the fourteenth instructional activity of this unit on colonial trade. The engagement of the class is captured when the teacher shares an actual...
Museum of the Moving Image
Understanding the Language of Political Ads
The verbal techniques and emotional appeals contained in the language used in political ads plays a vital role in creating the impact of the ad. As class members continue their study of Presidential campaign commercials from 1952–2012,...
Curated OER
Advertising sales
Learners examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
Federal Reserve Bank
Wants on a Continuum
You can't always get what you want, but you might just be able to teach your class about wants and choices. This plan leads pupils through a discussion and closes with a worksheet and assessment.
Curated OER
Science Careers Want Ads
Sixth graders examine the important items that need to be included in a want ad. They create a want ad for a career in science.
Curated OER
Want Ad
Learners create classified ads for jobs. They discuss careers where their target language can be used and review background information about careers. They prepare want ads to describe preparation for and activities for three different...
Curated OER
Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Federal Trade Commission
Ad Awareness
Movie theaters, shopping malls, television, the Internet ... no matter where people go, they are inundated with advertisements. Scholars discuss the topic of ad awareness using the first of four Admongo lessons about advertising. Pupils...
Curated OER
Computers At Work
High schoolers develop simulated businesses, and identify the ways in which their businesses might use computers. They write job descriptions and help wanted ads for the employees who would be responsible for using computers in their...
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Curated OER
Ad Awareness
Students review advertisements. In this advertising lesson, students define advertising and determine the main reason ads are created. Students define what it means to be a consumer and advertiser. Students are divided into groups and...
Curated OER
Classified Ad Job Searches
Students discuss and list the various ways to conduct a job search. In groups, students review the classified ads and decide on a number of jobs that appear interesting and for which they are well qualified. This lesson is intended for...
Bright Hub Education
Advertisement Analysis
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
Curated OER
Want Ad: Healthy Eater
Students to explain the differences between healthy and unhealthy eating habits and what steps they need to take in order to make healthy eating choices.
Curated OER
Marketing to Teens: Introduction
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Curated OER
How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the lesson itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their products from the shelf...
University of Nebraska
Why Do I Want All This Stuff?
How do advertisers influence consumers? The big idea here is that once consumers understand the factors that influence their desire for a product or service, they are better able to consider substitute and/or complementary products.
Curated OER
Who Wants to Spend $20,000?
Who wouldn't want $20,000 to spend? But, the question becomes, what do you spend it on? Learners discuss loans, interest, and making adult-like financial decisions. They role-play a scenario that depicts the choices of a girl who took...
Center for History Education
Runaway Slaves: From the Revolution to the New Republic
Who were the enslaved people in colonial America? Using ads from enslavers looking to recapture escaped people, young historians put faces and identities to them. Primary sources, such as wanted ads, help scholars reconstruct who these...
Curated OER
Advertising – Does it Affect Our Purchasing Descisions?
High schoolers consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. High schoolers also complete and evaluate and ad count...
Curated OER
Ad Creation from Admongo.gov
Learners explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Learners...
Curated OER
Lesson Plan on Wants and Needs
First graders examine and discuss the difference between what they need to live and what they want. They examine pictures from magazines and newspaper ads, distinguishing between whether they are wants or needs.
Curated OER
Marketing to Teens: Gotta Have It! Designer & Brand Names
Advertisers want us to believe we would be accepted if we wore the right clothes or owned the right stuff. This assumption forms the heart of an exploration of the impact of advertising on teenagers. A safe classroom environment would...
Curated OER
World of Work
Twelfth graders research want ads on the Internet or in the newspaper. They calculate the estimated weekly, monthly, and yearly pay for an hourly, salary and commission positions. They calculate a paycheck including state tax, federal...