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Unit Plan
Museum of the Moving Image

Museum of the Moving Image: 2012 Obama vs. Romney

For Students 9th - 10th
View presidential campaign advertisement from the 2012 election. Features video clips, information about the candidates, and election results.
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Unit Plan
Museum of the Moving Image

Museum of the Moving Image: Type of Commercial Backfire

For Students 9th - 10th
Sometimes commercials backfire. The words, or image, of a candidate can be used against him or her to show that the candidate cannot be believed, has broken a promise, or has "flip-flopped" on an important issue. Here, you can view some...
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Lesson Plan
Museum of the Moving Image

Museum of the Moving Image: Admaker, Obama vs. Mc Cain: "Fundamentals" (2008)

For Teachers 9th - 10th
A lesson plan to accompany two interactive activities. In the first activity, learners must convert a political ad for Barack Obama into one that promotes John McCain. The second activity has them create their own campaign ad. The ads...
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Lesson Plan
Museum of the Moving Image

Museum of the Moving Image: The Living Room Candidate

For Teachers 9th - 10th
Campaign ads changed the course of presidential elections when introduced in 1952. By examining ads from the elections of 1952 and 1988, learners will understand the historical issues specific to that time period and themes common to...