Lesson Plan

Investigating Careers - Careers in Marketing Strategy

Curated and Reviewed by Lesson Planet

The biggest balloon wins! Pupils play a balloon race game, answering questions about careers in business and marketing while blowing air into balloons. Additionally, scholars research two similar companies to study their marketing strategies. 

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Instructional Ideas
  • Engage students in a discussion about social media marketing strategies they encounter regularly
Classroom Considerations
  • Requires computer and Internet access
  • Prepare materials for a balloon race game
Pros
  • Provides an answer key
  • Includes a fun, interactive game to engage kinesthetic learners
Cons
  • None