Robert Schenk, PhD
Cyber Economics: Monopolistic Competition
E-learning site uses an example of "pushcarts on the beach" to demonstrate a monopolistically competitive market structure and how, as more firms enter the market, price, quantity, and deadweight loss are all affected.
Other
Is Ever So Hip Abercrombie & Fitch Losing Edge With Teens? [Doc]
This article asks whether or not Abercrombie & Fitch is "so popular" that it has become "not as popular" with teens anymore. A good example of a firm in a monopolistically competitive market structure. (02/22/2000)
Other
Wall Street Journal: Mc Donald's Launches New Ads, Hoping to Tap Goodwill [Doc]
This article discusses McDonald's new ad campaign in 1997 to compete against Burger King, Wendy's, and other restaurants in a very competitive market. (10/02/1997)
Other
Two Neophytes Bring a Taste of New York to Pittsburgh [Doc]
This article discusses how two entrepreneurs went to New York City to see what was "hot," and brought those ideas to a hungry Pittsburgh region. (02/18/1997)
Savvas Learning
Pearson Education: National Brands Versus Private Labels and Generics
This article compares national brands to generic brands, with respect to prices, customer satisfaction, and product differentiation.