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Lesson Plan
Curated OER

Sounds of the Season

For Teachers 7th - 8th
During Christmas time, use common carols and Tchaikovsky's Nutcracker music as the basis for writing advertisements. Learners can work in teams or individually as they listen to songs via the links provided. A "Christmas Music Comparison...
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Lesson Plan
Curated OER

The Art of Persuasion-Analysis of Argument

For Teachers 9th - 11th
Analyze advertising techniques in order to pinpoint persuasive strategies that writers use. These same techniques are then examined in persuasive speeches. You will have to find your own advertisements, but speeches are included. Finish...
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Lesson Plan
Curated OER

Fact Versus Opinion

For Teachers K - 5th
Students differentiate between fact and opinion. They define fact and opinion, then listen to and identify examples of each. Students identify different books where facts and opinions can be found, and cut out newspaper and magazine...
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Worksheet
Curated OER

Persuasive Writing Skills Worksheets

For Students 4th - 8th Standards
What makes you want to buy that new car? Or vote for that popular politician? Study the persuasive techniques commonly found in advertisements or argumentative writing, including repetition, exaggeration, and fact vs. opinion.
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PPT
Curated OER

Political Campaign Ads

For Students 9th - Higher Ed Standards
During a political campaign, you can hardly turn around without encountering an endorsement or attack on a candidate. High schoolers examine the ways that negative advertisement, positive advertisements, and everything in between can...
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Lesson Plan
British Council

Advertisement Storyboard

For Teachers 6th - 12th Standards
Lessons about advertising slogans are GR-R-REAT! Using the resource, pupils engage in an interactive activity to match advertisement blurbs with their corresponding product names. Next, they discuss famous slogans and identify where to...
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Lesson Plan
Teaching Tolerance

Sensible Consumers

For Teachers 3rd - 5th Standards
Girls like pink and boys like blue. Working in small groups, learners discuss stereotypes about children in advertisements. Then, scholars create their own manifestos about how they plan to respond to the consumer market they see in...
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Worksheet
Curated OER

Test Your Reading Skills: Reading Job Advertisements 3

For Students 10th
In this reading job advertisements worksheet, 10th graders fill in 10 blanks for missing words in 10 job advertisements. A word bank is provided for students to choose answers from.
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Worksheet
Curated OER

Reading Job Advertisements 2

For Students 5th - 6th
In this language arts and social studies worksheet, students examine 10 words and phrases commonly used in job advertisements. Students choose the correct word or words to complete 10 job advertisements. Students then match 10 sentences...
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Worksheet
Curated OER

Reading Job Advertisements 3

For Students 5th - Higher Ed
In this language arts activity, students examine 10 words in a word bank which pertain to job applications and placement. Students complete 10 job advertisements, supplying the missing word in each. Students then match 10 sentences to...
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Worksheet
Curated OER

ESL: Reading Job Advertisements

For Students 12th - Higher Ed
In this ESL learning exercise, students fill in the missing words in job advertisements with choices from a word bank. Vocabulary is standard for those in the UK.
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Lesson Plan
Curated OER

Advertising's Hidden Messages

For Teachers 3rd - Higher Ed
Students explore the hidden messages in advertisements. In this business lesson, students discuss the role that advertisements play in our lives. Students locate advertisements that use various advertising techniques. Students create an...
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Lesson Plan
Curated OER

GENDER STEREOTYPES AND ADVERTISEMENTS

For Teachers 4th - 6th
Students identify gender stereotypes in advertisements.
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Lesson Plan
Curated OER

Writing: Advertisements

For Teachers 3rd - 6th
Students explore these web pages to explore how to write good advertisements.
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Lesson Plan
Curated OER

The Price is Right - Advertisements

For Teachers 4th
Fourth graders design written advertisements using cut out items from catalogs or newspapers in order to persuade consumers.
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Lesson Plan
Curated OER

Using Advertisements to "Read Between the Lines" Culturally

For Teachers 7th - 12th
Students study and discuss various magazine advertisements, looking for target audience, attention-getting method, cultural differences, etc.
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Lesson Plan
Curated OER

Advertisements

For Teachers 9th - 12th
Students compare aspects of daily life from the mid-19th century with those of today to contrast life then and now. They study newspaper advertisements for housing and clothing from then and now and create and illustrate their own...
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Handout
Centers for Disease Control and Prevention

Youths Are Exposed to E-Cigarette Advertisements from Multiple Sources

For Teachers 6th - 12th Standards
The use of tobacco and alcohol use among young people is increasing. Vaping in particular, is gaining popularity with middle and high school students. A colorful infographic details the top four sources of advertising accessed by young...
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Lesson Plan
Curated OER

Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. In this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
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Lesson Plan
Curated OER

It's an Ad Eats Ad World

For Teachers 6th - 12th
Students explore the power and influence of television advertisements in presidential campaigns. They choose issues in the 2004 campaign and create promotional materials addressing these issues from varying points of view.
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Lesson Plan
Curated OER

Pictures and Slogans Persuade an Audience

For Teachers 5th - 8th
Students discover relationships between advertisement and persuasive techniques.  In this literacy and consumer education lesson, students select magazine or newspaper advertisements that use symbols, pictures, and slogans to persuade...
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Lesson Plan
Curated OER

The Other Drug War

For Teachers 9th - 12th
Students examine the concepts of media literacy and how they apply to prescription drug advertising. They watch and discuss the Frontline video, "The Other Drug War," complete a worksheet, and answer questions regarding magazine drug...
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Lesson Plan
Curated OER

Ad Nauseam

For Teachers 6th - 12th
Students explore the role of special-interest groups in American campaigns. They create their own political advertisements.
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Worksheet
Curated OER

Adjectives and Advertisements

For Students 3rd - 6th
For this adjectives in advertisements worksheet, student complete 1 short answer and 2 fill in the blank activities that challenge them to use descriptive language.

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