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Advertising and Consumerism of the 1920's
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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Advertising Techniques And Target Audiences Used in Commercials
Students explain the power of advertising by researching advertising techniques, target audiences and a variety of ads. They learn and identify what advertising techniques are used: Bandwagon, Propaganda, and Testimonial.
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Grocery Store Problem Solving
Young scholars use multiple math skills to complete grocery story problems. In this grocery math lesson, students study grocery ads to learn about the cost of foods. Young scholars investigate food types and the costs of processed versus...
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Synonyms Match
In this synonyms activity, students read 12 words in a box and match the six synonym pairs. Students write the synonym pairs in a chart.
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Holiday Shopping
Fourth graders find change for an amount given. For this real life subtraction lesson, 4th graders use an advertisement to select items to "buy." They figure out how much money they would pay the cashier and how much money they will get...
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MEDIA COLLAGE
Learners use old magazines to create a collage. They may focus on elements of design. They discuss their collage or they may write a brief essay.
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Create a Popstar
Students develop an awareness of one's media and consumer habits. They recognize advertising techniques, such as the use of celebrity spokespersons and music.
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Penny Pinchers
Students, by participating in a classroom toy store, are introduced to the penny.
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It's Close Enough: Rounding and Estimation
Second graders round to the closest five, ten, and hundred. They use place-value concepts of grouping based upon powers of ten (thousandths, hundredths, tenths, ones, tens, hundreds, thousands) within the decimal number system.
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What is a Medicine?
Students brainstorm ideas about what makes a substance a "medicine" to determine their preconceptions about medicines. They evaluate whether certain substances should be defined as "medicines' and examine various systems of medicine.
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WHAT INFLUENCES OUR PERCEPTION OF GENDER ROLES?
Students talk about the influence of media on gender equity perception.
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Fill in Your Future
Students discuss the Census 2000 slogan, "This is Your Future. Don't Leave It Blank." They design billboards for the slogan. They discover the role of the census in community planning and congressional representation.
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Objective Versus Subjective
Students examine the difference between subjective and objective statements, newscasts, and media. They discover that subjective is opinion based and objective is fact based.
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Threats to Validity
Pupils review the components of the scientific habits of mind. In groups, they use this information and relate it to scientific investigations. They develop strategies to evaluate information and evidence and how to question sources of...
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Friendships and Differences
Young scholars complete a variety of activities related to the book "My Friend Jacob" by Lucille Clifton. They complete a graphic organizer web about friendship qualities, and participate in a discussion about friendship. In small...
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Finan Lit.- Econ. Factors, Decision Making, Advertising
Young scholars are able to understand how supply and demand affects the economy and consumers. They introduced to how supply and demand affects the economy and consumers. Students use a rational decision-making process to set and...
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Huddle up with a Character based Economic Plan to help Community Friends
Students complete Perseverance, Courage, and Caring lessons from Get into the Game: Beyond Winning to properly prepare students for cooperative group learning and create a class climate conducive for a successful unit. They create a...
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PETA Pressure
Students examine what a "target audience" is and evaluate the PETA website for tactics that exploit the characteristics of their target audience. They read and discuss a handout, analyze the PETA website in small groups, and participate...
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Group Advertising Project Using iMovie
Students, while working in groups, pick a product or service from one company to invest in for the Newsday Stock Market Game. They develop an advertisement for the product or service utilizing the iMovie program on the computers.
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Arithmetic and Square Roots - Week 1
In this basic arithmetic and square root worksheet, students solve basic arithmetic problems such as determining the cost of a meal. They solve equations containing square roots. This three-page worksheet contains eight problems.
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World War II: Causes and Consequences
Tenth graders examine Hitler's occupation of Europe and the Allies' efforts to fight it. In this World War II lesson, 10th graders examine how World War II changed American society, especially for women. Students analyze a print ad...
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Food Pyramid
Students identify good nutrition. In this food pyramid lesson, students learn the basics of good nutrition, identify the six basic food groups, state the effects of the food on the human body, and learn nutritional information while...
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Consumerism Scavenger Hunt
Students explore consumerism. For this economics lesson, students work with a partner to complete an Internet Research consumer scavenger hunt. Students discuss information collected and conflicting answers to various questions.
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