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The Flatmates Episodes 76 & 77: Writing an Advert
Students analyze and write their own advertisements. In this media lesson plan, students study vocabulary and make predictions as they complete worksheets and activities based on advertising.
Alabama Learning Exchange
Weather Instruments For Sale
Students create advertisements for a weather instrument. They conduct Internet research, write a descriptive and persuasive advertisement for the instrument using the flyer template of desktop publishing software, and print a copy that...
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Zhu Zhu
Young scholars read an article about the toy Zhu Zhu and answer comprehension questions about it. In this toy lesson plan, students also create an ad for a new toy that they invent in groups.
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"L" Stands for Elevated
Students play a trivia game to learn more about the Chicago public transportation system. For this transportation lesson plan, students also create an "L" car, and write advertising slogans for Chicago's elevated trains.
Curated OER
Lesson 11: Printed Materials (Ads and Broadsides) 1780-1820
Students use primary resources (gazettes, broadsides, advertisements) to consider life at the turn of the 18th century in Deerfield, Massachusetts. They infer observations about life in the nascent United States.
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The Subway Advertisement Problem
In this algebra worksheet, students calculate how many times a week you can eat at Subway without having the same sandwich twice. They use algebra to get to their answer. There is an answer key.
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Coca -- Cola Unveils New Global Ad Strategy
In this English learning exercise, students complete a variety of exercises involving news generated about the soft drink Coke. Students read an article, work on 6 warm-ups and answer 8 statements as true or false. Students match up 10...
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Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters to...
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Runaway Ads
Fourth graders distinguish between primary and secondary sources while creating an underground railroad presentation. In this underground railroad lesson, 4th graders research the underground railroad using copies of primary and...
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Analyzing Logos
Students analyze common logos they see daily and describe what the logos bring to mind. They redesign a company logo incorporating the company's philosophy into their sketches. Students present their findings and redesign to the class.
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Public vs. Private
Students watch two commericals from previous presidential elections on the topic of healthcare. After reading an article, they identify the position of the various candidates for the 2008 election. In groups, they brainstorm their own...
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Creating Posters
Students analyze posters from 1839 and from 1948-1953. In this literary interpretation lesson, students use posters to answer a series of questions and suggest ways the posters could be improved, then create their own posters.
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Media Messages
Students analyze advertisements and decide what message is being conveyed. For this media lesson, students analyze drawings from a tall tale. Students view drawings from the book Johnny Appleseed and discuss the colors of the drawings...
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The Apprentice: A Study of Business and Technical Writing
Students explore business practices by creating a portfolio in class. In this business writing lesson, students identify the causes for a businesses success and failure before deciding on a business they would like to create. Students...
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Understanding "Me", the Product
Students examine ways to market themselves. In this career skills lesson students analyze different advertisements, complete a worksheet and answer questions.
Alabama Department of Archives and History
Runaway Slaves in Alabama: Individual Freedom Fighters in the 1800s
Class pairs examine eight runaway slave advertisements from the mid-1800s to develop an understanding of the conditions slaves faced and of race relations.
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Promoting Yourself Through Advertising
Tenth graders design their own ads and complete a full-size comprehensive of the final ad which showed color and final layout of the printed piece.
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"The Father of Lavish Advertising": P.T. Barnum
Students examine the life and work of P.T. Barnum. They discover his advertising techniques and business practices. They examine his use of people with disabilities for amusement.
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Advertisements/ Propaganda
Tenth graders investigate different types of propaganda techniques that are used in advertisements by looking at print and Internet based ads. They create an original advertisement display that uses a specific type of propaganda.
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Advertisements
Young scholars access a variety of resources on the Internet regarding advertising and identifying intended messages conveyed through the media. They play interactive games, view video clips, read guidelines, and explore a...
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Brain Drain
In this brain drain worksheet, students create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their product....
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Market Research
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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The Junk Mail Explosion
Students read direct mail advertising critically, identify persuasion techniques, employ intellectual defenses against persuasive techniques and neatly organize junk mail by persuasive technique.
Curated OER
Thinking About Shopping and Spending
Students list and discuss recent commercials they have viewed. They identify advantages and disadvantages of the advertised items, and write about the effects of advertising, planned spending and spontaneous spending.
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