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Unit Plan
Education Bureau of Hong Kong

Traditional Marketing and E-Marketing Strategies

For Teachers 9th - 12th Standards
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning. 
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Lesson Plan
PricewaterhouseCoopers

The Stock Market

For Teachers 9th - 12th
Keep or sell? Young learners simulate as buyers in the stock market while learning about the benefits and important factors to know when purchasing. The thorough resource allows for observation of case studies and provides an assessment...
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Lesson Plan
Federal Reserve Bank

Market Basket SMART/ActivInspire Lesson Plan

For Teachers 9th - 12th Standards
Inflate your knowledge, not the economy! Pupils learn more about inflation with detailed worksheets and exciting activities such as role play, an interactive PowerPoint presentation, and a project in which they design a podcast on...
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Worksheet
Curated OER

Big Branding on Campus: Reading Informational Text

For Students 9th - 12th
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
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Lesson Plan
Curated OER

Market Structures and Competition

For Teachers 8th - 9th
Young scholars explore the role of government in the economy market. For this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are...
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Lesson Plan
Curated OER

Entrepreneurship: Will it Work?

For Teachers 9th - 12th
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
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Lesson Plan
Curated OER

Let's Play the Stock Market

For Teachers 8th
Eighth graders explore the basics about investing in the stock market, begin to see how the knowledge of decimals, fraction, and percents can be applied to financial profit or loss if investing in the market, and track their stocks using...
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Lesson Plan
Curated OER

Using a spreadsheet and the Internet to learn about stock market performance

For Teachers 9th - 12th
Students record the progress weekly of a business of their choice on the stock market, graph those results, research and report on current news and how it pertains to the companies recent performance.
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Lesson Plan
Curated OER

We're On Display

For Teachers 11th - 12th
Students create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
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Lesson Plan
Curated OER

Farmers Dilemma

For Teachers 7th - 8th
Students investigate the "futures" market and how it affects farmers by completing a prediction activity utilizing bags of M&Ms. While completing this activity, students practice basic mathematics skills and reinforce economic terms.
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Lesson Plan
Curated OER

Oil Market Basics

For Teachers 8th - 12th
Students explore the global oil market through a web-quest. In this oil market lesson, students conduct a web-quest to gather information related to the global oil market then design and make a mural.
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Lesson Plan
Curated OER

Market Changes

For Teachers 9th - 10th
Students explore the role of government in the economy market. In this economics lesson plan, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying...
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Lesson Plan
Curated OER

Market Day Adventure

For Teachers 2nd
Second graders participate in the Market Day project. They produce goods, market goods, and earn money to buy goods.
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Worksheet
Curated OER

Banking Basics

For Students 9th - 12th
Students examine ways to make money grow through banking basics. In this banking basics lesson, students identify the types of bank accounts and explore the different types of accounts. Students work in pairs to create pamphlets about...
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Lesson Plan
Visa

Saving and Investing

For Teachers 7th - 8th Standards
Impress upon your young adults the importance of saving and investing, and give them a foundational vocabulary from which they can continue to build their financial literacy. This lesson plan covers short- and long-term budget goals,...
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Lesson Plan
Curated OER

Career & Technology Education Introduction to Farming: Seeds of Successful Marketing

For Teachers 7th - 9th
Young scholars play an agronomy game. In this agriculture lesson plan, students explore modern farming practices pertaining to the cultivation of grains as they play a game that requires them to act as agronomy specialist as they...
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Lesson Plan
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School Improvement in Maryland

Types of Economic Systems

For Teachers 9th - 12th
As an introduction to economics, government classes investigate different types of economic systems (traditional, command, market or capitalist, mixed) to determine answers to basic question about how goods are produced.
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Worksheet
Curated OER

Imagining Apple Without Steve Jobs

For Students 7th - 12th
Who was Steve Jobs and what has he contributed to American culture and technology? Kids ask themselves these questions as they read a New York Times article about Apple and Mr. Jobs. There are seven comprehension questions for learners...
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Lesson Plan
Curated OER

Investing for the Future

For Teachers 12th
Twelfth graders perform basic calculations for saving and investment strategies. they simulate the investment of $1,000 in the stock market and savings account. they determine which pays the greater dividend.
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Lesson Plan
Curated OER

ECONOMIC SYSTEMS

For Teachers 9th - 12th
Students list and explain the three types of economic systems as well as the three economic questions that every economic society must answer at one time or another. In addition, they identify the five features of our market economy.
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Lesson Plan
PricewaterhouseCoopers

Saving and Investing: Building Wealth for Financially-Secure Futures

For Teachers 9th - 12th
While spending is fun, saving for a retirement is the future. Young adults learn about the importance of saving and different opportunities to do so during their adulthood. 
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Lesson Plan
Curated OER

Lesson Plan: The Net Neutrality Debate

For Teachers 9th - 12th
Should Internet users who send data-heavy content pay higher fees than those who are involved in activities, like sending an email, that have less content? This question is at the heart of the Net Neutrality debate. After watching a PBS...
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Lesson Plan
Curated OER

Business Lessons from the Basket Weaver

For Teachers 9th - 12th
Students explore the basket weaving business and entrepreneurship in action. They discuss the basket weaving business and identify business concepts that apply to the creation and sell of baskets. Students identify factors that regulate...
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Lesson Plan
Curated OER

Making Money

For Teachers 7th - 12th
Students form a company to see it they can create a product that can sell and make a profit for the company. Working in small groups, they create a business plan and gather the resources to make their product. Students market and sell...