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Lesson Plan
Curated OER

Let the Campaign Begin

For Teachers 3rd - 5th
Students examine the many steps involved in the electoral process. They examine past president's campaigns and write an announcement speech for the candidate of their choice.
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Lesson Plan
Mikva Challenge

Deconstructing Campaign Messages and Perceptions

For Teachers 9th - 12th
Target audience, covert message, explicit and implicit appeals. As part of an investigation of rhetorical devices used in campaign ads, class members examine and deconstruct the appeals in logos from the 2008 election. They then use the...
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Lesson Plan
Curated OER

Examining the Form and Function of Campaign Speeches

For Teachers 11th - 12th
An examination of stump speeches, one of the most important components of a presidential campaign, is made possible by accessing The New York Times Learning Network. After closely examining the form and function of stump speeches,...
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Lesson Plan
Curated OER

Case Study of a Campaign

For Teachers 9th - 12th
Students read a case study of one campaign to discover how political campaigns addresses the needs of the voters. In groups, they answer questions related to the case and discuss how the commercials affect society as a whole. They use...
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Lesson Plan
Curated OER

The Presidential Campaign Game

For Teachers 9th - 12th
Students play a game. In this election instructional activity, students play the Presidential Campaign Game. Students learn about the politics and process of electing a president.
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Lesson Plan
Curated OER

Campaign Ad Critique

For Teachers 6th - 12th
Learners analyze current campaign TV ads and literature. They identify the ad by "type." They learn to look beyond the ad to understand its intended purposes and its real content.
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Worksheet
Curated OER

Cartoons for the Classroom: Campaign Fundraising

For Students 9th - 12th
Although this political cartoon analysis assignment has your scholars glancing back at the 2008 presidential campaign, its message is relatable anytime. Background information provides context, giving learners access to the cartoon,...
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Lesson Plan
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Encyclopedia Britannica

Get out the Vote Campaign

For Teachers 9th - 12th
While some of your young scholars may be too young to vote, they can get involved in the election process by creating a nonpartisan campaign encouraging voter registration. After researching how to register to vote, class members design...
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Lesson Plan
Curated OER

The Presidential Campaign Game

For Teachers 11th - 12th
Upper graders play a game as a way to facilitate understanding of US Presidential Campaign issues and strategies. After being divided into small groups, a candidate will be chosen to run for office. Each group creates propaganda to get...
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Lesson Plan
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Roy Rosenzweig Center for History and New Media

Analyzing Political Campaign Commercials

For Teachers 6th - 8th Standards
Imagine a lesson that models for learners how to separate facts from opinions. How to detect bias. How to evaluate a source of information. How to identify propaganda. Although designed for middle schoolers, the activities in this packet...
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Lesson Plan
C-SPAN

What Makes a Good Campaign Ad?- Advertisement Analysis

For Teachers 6th - 12th Standards
In the time of a hotly contested presidential election, campaign ads are almost ubiquitous—but what makes them good? Using ads from the 2018 midterm elections, learners consider the various strategies candidates use to get the vote....
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PPT
Curated OER

Political Campaign Ads

For Students 9th - Higher Ed Standards
During a political campaign, you can hardly turn around without encountering an endorsement or attack on a candidate. High schoolers examine the ways that negative advertisement, positive advertisements, and everything in between can...
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Lesson Plan
University of Wisconsin

Analyzing Presidential Campaign Propaganda

For Teachers 9th - 12th Standards
Campaign propaganda has evolved from 1952 through the presidential election of 2008. A social studies activity prompts class members to analyze the devices used in ads and political cartoons, noting strategies they believe would work to...
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Lesson Plan
Curated OER

The Campaign of 1840: The Campaign

For Teachers 9th - 12th
Learners discuss the use of visual images, objects, and spectacle in the 1840 campaign, then take a stand: Was the campaign of 1840 based more on substance or image?
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Lesson Plan
iCivics

Step Nine: Action Campaign

For Teachers 6th - 8th Standards
It's time to take action! Learners strategize their action campaigns by using the resource and past brainstorming activities from the series that help them pinpoint problems in their communities. They use included templates to get the...
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Lesson Plan
C-SPAN

1968: The Poor People's Campaign

For Teachers 6th - Higher Ed
The Poor People's Campaign of 1968 marked a shift in the civil rights movement to economic issues. Speakers in four C-SPAN video clips discuss different aspects of the campaign including Resurrection City, the Economic Bill of Rights,...
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Lesson Plan
Curated OER

Campaign Signs and Pranksters

For Teachers 11th - 12th
Students collect campaign literature and investigate what signs local candidates are using. Students contact local politicians/candidates and interview them about the concepts and creation of their campaign literature. Students compare...
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Lesson Plan
Curated OER

Campaign Signs and Pranksters

For Teachers 9th - 12th
Students interview a selected candidate and find out his or her views on important issues and what he/she hopes to convey to voters. They write and design campaign flyers. Students create final mock-ups of the materials.
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Lesson Plan
C-SPAN

How will COVID-19 Impact Campaign Strategies in 2020?

For Teachers 6th - 12th Standards
While COVID-19 has changed almost everything about daily life, it's also had a tremendous impact on the 2020 presidential contest. Using video clips featuring political advisors from both sides of the aisle, learners brainstorm what they...
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Lesson Plan
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Encyclopedia Britannica

Do the Campaign Math

For Teachers 9th - 12th
Follow the money trail! As part of their study of the 2020 Presidential campaign, class members to research how much money candidates have raise and spent, as well as the sources of the funds. They then graph their findings to compare...
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Lesson Plan
Media Smarts

Don't Drink and Drive: Assessing the Effectiveness of Anti-Drinking Campaigns

For Teachers 9th - 11th
Have your class explore alcohol awareness public service announcements. Provided are a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...
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Lesson Plan
Curated OER

The Campaign of 1840: William Henry Harrison and Tyler, Too

For Teachers 9th - 12th
Students list some issues important during the campaign of 1840. They compare and contrast the careers of Martin Van Buren and William Henry Harrison before they became president and explain why the Whigs wanted to find a candidate in...
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Lesson Plan
Curated OER

Activism or Slacktivism? The "Stop Kony" Campaign as a Teachable Moment

For Teachers 10th - 12th
Engage your learners in global events. The makers of the film Invisible Children began the Kony 2012 Campaign to bring awareness to the Lord's Resistance Army. You can show your class the video Kony 2012 and spark discussion with the...
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Lesson Plan
Curated OER

The Campaign of 1840: The Whigs, the Democrats, and the Issues

For Teachers 9th - 12th
Students reflect on the nature of the campaign of 1840. They identify the positions of the Democrats and the Whigs and their basic differences.

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