Curated OER
The Clone Age
Students relate the ethical and practical arguments in favor of cloning and against cloning. They research the issue and plan a public service advertisement campaign for or against cloning.
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A New Candidate for Animal Farm
Students create an advertising campaign in which a candidate from Animal Farm will run for an upcoming election. In this follow-up activity to George Orwell's Animal Farm lesson, students explore propaganda, rhetoric, and satire as they...
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Persuasion and Political Debate by PBS
Students examine rhetorical strategies. In this political debate lesson plan, students research issues of presidential campaigns and deliver persuasive speeches about the issues they research. Students then participate in debates based...
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Cartoons for the Classroom: Attacking All Those Attack Ads
In this symbolism worksheet, learners analyze political cartoons about political campaign attack ads. Students then respond to 5 short answer questions.
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Clearing the Smoke About Cigarettes
Students explore the many causes and effects of cigarette smoking in order to create anti-smoking campaigns geared towards other students.
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Shedding Light On An Invisible Problem
Young scholars explore the lives of homeless people, focusing particularly on Students. They develop ideas to increase awareness about this issue and create campaigns that educate their peers about the large number of homeless young...
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There's No Place Like Home
Students explore how the tourism industry was affected by the events of September 11, 2001, examine the impact that tourism has on their state's economy and design aggressive promotional campaigns for local tourism to be presented to the...
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Censorship in the Classroom: Understanding Controversial Issues
Young scholars examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the...
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The Election Is in the House: The Presidential Election of 1824
Young scholars read an account of the election from the Journal of the House of Representatives, analyze archival campaign materials, and use an interactive online activity to develop a better understanding of the election of 1824 and...
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Prescriptions for Disaster?
Students share opinions about prescription drugs and prepare public service campaigns to inform peers and adults about the dangers of prescription drug abuse. Their ads also offer prevention techniques and possible methods of treatment.
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A Picture Is Worth a Thousand Words
Seventh graders create a multimedia, image only ad campaign on a contemporary controversial issue. They base their public service announcement, Powerpoint presentation, Web page, or video on methods used by Martin Luther during the...
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The Coffee and Conservation Connection
Students explore the connection between low cost coffee and wildlife conservation. Students working in groups devise a marketing campaign for a new brand of coffee, grown in a less environmentally damaging way.
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Protect the Skin You're in
Students explore the importance of sun safety in relationship to skin cancer prevention. They test the effectiveness of various sunscreens and administer and analyze a simple survey to their peers. In addition, they implement a public...
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Voting
Students investigate the importance of voter participation while examine gender bias in voting situations. They design a campaign aimed at increasing voter participation after experiencing an activity which only allows the boys in the...
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Political Issues Survey
Fifth graders develop and conduct a survey regarding issues in a current political campaign. They distribute and collect the surveys, input the data using a spreadsheet program, and compare/contrast the recorded results.
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Facebook For Good!
High schoolers use Facebook to create a positive campaign. In this campaign lesson plan, students choose a topic and create a group account on Facebook for their cause. They post a question and write an action plan to meet a goal.
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Cartoons for the Classroom: Unconventional Approach
In this current events worksheet, students analyze political cartoons that feature campaign information. Students collect political cartoons from their own newspapers and respond to discussion questions.
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Saving Face
Students research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.
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The United States in a "School Daze"
Students identify key issues existing in the American education system, work in committees to speculate on reasons and propose possible solutions for one of these issues, and design campaign posters illustrating the potential outcomes of...
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Gazing Into the Faces of AIDS
Students consider whether or not there are generalizations that can be made about people who are infected with H.I.V. or who have the AIDS virus. They create public service ad campaigns to educate the public and consider other ways to...
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Ad Nauseam
Students explore the role of special-interest groups in American campaigns. They create their own political advertisements.
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Hollywood Candidate
Students consider how a political candidate creates a campaign image. They, in groups, create short biographical films promoting various candidates currently running for office in the United States.
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I'm Number One!
Fourth graders complete a unit of lessons on the first seven presidents of the U.S. They conduct research, write a four-paragraph essay, and create posters and speeches for a simulated campaign convention.
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Choices and Commitments: The Soldiers at Gettysburg
Learners investigate the Gettysburg Campaign and the major actions for each day of the battle. They read primary source documents, write a diary entry, analyze the Gettysburg Address, and write a persuasive speech regarding an issue in...
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