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North Carolina State Beverage
Fourth graders demonstrate that milk is the state beverage by creating their own "Got-Milk?" advertisement. They list all the foods that contain milk on Inspiration via the SmartBoard and find advertisement templates, colors, fonts,...
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Sing It To Me
Young scholars raise public awareness of a specified organization. They discuss their favorite jingles slogans or sayings associated with a company. In groups, students create and perform an advertisement for the entire class. Young...
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Why We Communicate
Learners identify the three common reasons for communication: information, persuasion, and entertainment. They create media messages for different purposes and develop a purpose of message shapes and how it helps shape the message.
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Desktop Pub. - Quark XPress 4: Video Box
This lesson is the fourth in a series of six that teaches basic Desktop Publishing skills with QuarkXPress. Other DTP software can also be used. In this lesson, students will lay out an over-sized document (tabloid size) and irregularly...
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Desktop Publishing. - Quark XPress 4: Video Box
Students continue to use the desktop publishing program, QuarkXPress. Individually, they discover how to layout an oversized document. To end the lesson, they use odd shaped pieces to create a box for a videotape and present them to the...
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Keep that Zip! Nutrients: Zinc, Iron, Protein
Middle schoolers explain the importance of zinc, iron and protein. For this biology lesson, students create a brochure containing information about the three nutrients. They share their brochure in class.
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Vitamin Planet
Students explain the function of vitamins in their body. In this health lesson, students identify the six types of vitamins. They create a chart comparing two of them.
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Making Sense of Censorship
Students create their own ratings systems with which to classify current pop cultural fare as suitable or unsuitable for Students.
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Japanese Fans
Fourth graders, understanding that fans are part of the cultural tradition of Japan, create fans that incorporate design techniques and ornamentation similar to that used in Japan. They also use the fan as an aid to expressive action.
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Children's Rights
Students research studenT rights in democratic and non-democratic societies. They create group projects such as advertisements and posters, which demonstrate their awareness of civic involvement.
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Designing A Dream Store
Students plan, create, and advertise their own original store. They identify various types of stores, develop a business plan for a unique store, plan an advertising campaign, and present their campaign to the class.
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Image Reform
Students cut random pictures from magazines. In groups, students share their images with each other and explain what they liked about the picture. After creating a collage of the pictures, students tell a story about something personal...
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TV Without the Television
Students consider their own understanding of advertising on the Internet and examine the latest form of advertising online to create "How it Works" posters for a variety of Internet technologies. They reflect on how these technologies...
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The President: Politician in Chieft
Students explore the role of the U.S. President and the media coverage in presidential elections. They discuss what it means to be informed, the issues they consider most important, and reflect on what they learned from their interviews....
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Traditions and Transformations
Students examine how traditions change over time. For this lesson on Jewish culture, students interview persons of the Jewish faith, write poems, and create murals that exemplify Jewish culture.
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Images in Action
Students explore the concept of tolerance as variety of images and words are probed for expressions of misinformation and stereotyping. Advertisements, textbooks, public monuments, historical markers, TV shows, Web sites, logos and...
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Calendars - Teaching Kids Economics
Students study economic terms and create a calendar using digital cameras. They advertise the calendar to the whole student population by making posters and singing an advertising jingle.
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The Persuasive Message
Eighth graders engage in a study of persuasive writing. They conduct research looking at a variety of media resources looking for persuasive techniques that are used like advertising. The language of the advertising is examined for how...
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Magazine Sales Talks
Students role-play to determine the best types of magazines that should be purchased for their media center. They create a sales presentation for a particular magazine in small groups. As they listen to each presentation they evaluate...
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Advertising
Students listen to a guest speaker about the different types of advertising. Using research materials, they discover the laws about copyrighting material. They visit foreign websites to view their advertising and discuss how it is...
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FAT FOLLIES
Students, testing various foods for fat content by rubbing food samples on paper. Students identify what and who the US Food and Drug Administration is in reference to the Food Pyramid. Students write the name of each food brought in to...
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Mathematical Magazines
Students use ads from magazines to create data to be measured and apply the skill of estimation. They record the percentage of magazine ads that could be separated into different categories made by students through the use of logical...
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Peddling Puccini
Students explore the art of the opera. They listen to examples of opera and conduct research to find out more about the opera world. Then they develop advertisements that focus on aspects that might interest young people about opera...