Alabama Learning Exchange
Alex: Take Two: Using Technology for Writing and Designing
In groups, students brainstorm to create a product, develop an advertisement for the product, design and present a slideshow, script a commercial for the product, and present the commercial in a 5-10 minute video.
Thinkport Education
Thinkport: Designing a Healthier, Happier Meal: Fast Food Marketing
Find out how many fast food companies invest in advertising to convince consumers to buy their products.
TeachEngineering
Teach Engineering: Thinking Green!
Students show their creativity and think like engineers as they design products or services that can be used to improve environmental problems in the community. While being aware of the steps of the engineering design process, students...
Other
Ad Up: Internet Advertising and Marketing Terms Glossary: Definitions
Extensive collection of marketing terms and definitions. Includes industry, nonprofit, and professional organizations as well as technical terms for approach, design, layout, copy, production, & distribution.
Other
Web Reference: Rough It Up: Production Graphics
An article about using abstract shapes and positions of images to create interesting effects. Includes a tutorial.
ReadWriteThink
Read Write Think: Lesson Plan: Persuasive Techniques in Advertising
During this unit, students will learn about many different advertising techniques. Students will investigate the "art of rhetoric" and analyze many print, television, and online advertisements. Using the site's online tools, groups will...
Khan Academy
Khan Academy: What Does a Composer for Media Do?
Learn about the typical projects and compensation a composer earns when working on films, games, and advertisements.
TES Global
Tes: Midsummer Night's Dream: Magic Flower Task
[Free Registration/Login Required] In this activity, students design an advertisement for a magic flower like Oberon does in A Midsummer Night's Dream. They begin by answering questions as to product name, what it does, how it works, the...
Grammar Check
Grammar Check: Copywriting 101: How to Craft Compelling Copy (Infographic)
This infographic provides copyrighting tips. The author provides ways to optimize a copy.