Curated OER
Asset Led versus Market Led Marketing
Students make a distinction between asset-led and market-led business approaches. The context used is that of British Airways (BA). BA has faced a number of challenges in the last ten years and the strategies developed have, in some...
Curated OER
Market Research
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
Curated OER
Business Worksheet
In this stock market worksheet, students unscramble and define 5 terms about the stock market. Students answer then answer 4 questions about shares and the stock market.
Curated OER
RISKY BUSINESS--OR NOT!
Students learn about the importance and risk that stocks carry within a business. In this financial management lesson, students use role play and case scenario situations to decide what stocks are best for given companies. Based on the...
Workforce Solutions
Egg-streme Sports
Here's a new twist in the egg drop competition. Using only six inches of tape, four straws, and 2 pieces of newspaper, teams build a structure that keeps an egg from breaking when dropped. What's different about this project is that the...
Tutorials Point India Private
E-Commerce Tutorial
How does electronic commerce benefit organizations, customers, and society? Scholars read about e-commerce as it applies to modern business practices in an informative tutorial. Pupils also discover different types of business models in...
Curated OER
Problems on Market Structure and Business
In this economics worksheet, students respond to 10 short answer questions regarding free market economic systems and business.
Curated OER
What Drives the Stock Prices?
Students see that earnings drive stock prices. More importantly, students look for earnings growth from the continuing operations of a business.
Workforce Solutions
Egg-streme Sports
Challenge small groups to build a structure that catches a raw egg without breaking—working collaboratively and applying mathematical and engineering principles. Pretending the frame was made by a business, scholars create a marketing...
Curated OER
What is the Dow?
Young scholars study about the most widely reported stock market indicator by the news media, the Dow or DJIA, short for Dow Jones Industrial Average. They complete a table that divides these 30 companies into different industry groups.
Council for Economic Education
Economic Data Lesson: Economic Policy Options
Can you make decisions that will impact millions of people around the nation? Scholars research the role of the Federal Reserve, and its Chairman, on the economic outlook of the country. They analyze current trends in unemployment,...
Curated OER
THE BUSINESS OF CLEAN AIR
Learners determine that air pollution control is caused by a combination of market incentives and government regulation. They realize that businesses exist to make profits for their owners and that governments make rules for individuals...
Curated OER
Giving'Em The Business
Young scholars work in groups of 4-5 to form a business, create, market & sell their product, and track their expenses and profits. They experience the roles of producer, distributor, and consumer of goods. They collect, organize...
Curated OER
Marketing a Child Care Service
Students explore the concepts of marketing (product, promotion, price, place) through the process of promoting themselves as child care providers. They explain the four P's of Marketing and how they are used in business and in society....
Curated OER
The Ups and Downs of the Stock Market
This is a one-page worksheet in which students practice working out the percentage changes in the stock prices of major corporations such as Sears, etc. This is useful in a business or economics lesson.
Council for Economic Education
Morality in Markets: The Two Faces of Adam Smith
Economist Adam Smith supported free enterprise, he but critiqued mercantilism. These two ideas—seemingly contradictory—may be difficult for some young historians to grasp. A reading that explores these ideas guides scholars in unraveling...
Curated OER
Entrepreneurship - Product Marketing
Students demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.
Curated OER
Contestable Markets
Students make inquiry into the concept of contestable markets. The lesson plan focuses upon theory and the intention is to encourage students to move to analysis or evaluation of the market. The lesson plan helps to reinforce the skills...
Curated OER
Contestable Markets
Students examine the issue of contestable markets. They investigate the low cost airlines industry and evaluate how far the market exhibits the characteristics of a contestable market.
Curated OER
The Artist As Entrepreneur: Getting Down To Business - Next Steps
Students create a business plan that could be developed for their current body of art work. They carefully analyze how their art work could be expanded and identify the types of training they need to expand their work into marketable areas.
Curated OER
Getting Down to Business
Students develop a business plan to serve as a road map that ultimately help them achieve business goals. They create a description of the business and their work.
Kenan Fellows
Let's Move
Find a statistical reason for a fresh start. Using a hypothetical scenario, individuals research statistical data of three different cities. Their goal? Find the best statistical reason for a business to move to a new location. Their...
College Board
2005 AP® Microeconomics Free-Response Questions
Consumer income drives consumer demand. A set of problems explores what happens to a dairy business when consumers all of a sudden don't have as much money to spend on milk. Other prompts from College Board examine supply and demand...
Texas Education Agency (TEA)
Advertising, Special Events and Promotion
What a bargain! Scholars learn how to increase business profits with special events and promotions. Using what they learned, pupils create a special event for their school and give an oral presentation to explain their promotional...
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