Education Bureau of Hong Kong
Traditional Marketing and E-Marketing Strategies
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning.
Curated OER
Markets in Action
Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven lesson with a lot of interesting information.
National Research Center for Career and Technical Education
Break-Even Point
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...
Curated OER
Pricing Your Craft Worksheet
This cross-curricular activity could be used to teach economics, business, practical math, and more. Learners pretend they are craftspeople and choose a craft to market. Using a graphic organizer and provided models, class members...
Curated OER
Final Project: Food and Nutrition Class
Students plan appropriate diets for themselves and others using the USDA Dietary Guidelines. They indicate their average cost of food at home on a thrifty plan and prepare a one-week menu plan including breakfast, lunch, dinner, and a...
Curated OER
Market Research
Learners examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
Curated OER
The Labour Market: Flexibility
Students look at the issues surrounding labour market flexibility. They will produce a short summary outlining the relevance of the factor to the operation of the labour market.
Curated OER
Market Structure: Oligopolies
Students investigate the structure of oligopolistic markets. The business market is explored in order to make a comparison to accepted theory found in textbooks. An overall picture of the market is then created within the student mind to...
Curated OER
Are You a Super Sign Speler or Speller?
Why is spelling important? Develop your class' spelling skills. They examine examples of homonyms, heteronyms, and creative spelling. They also photograph misspellings in the real world in order to discover the importance of spelling...
Curated OER
We're On Display
Students create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
Curated OER
Hype!
Eight various activities have your learners looking at hype in the media. Advertisements for films, politics, music, and philanthropy all contribute to emotional appeals and marketing strategies trying to convince consumers to...
Curated OER
Market Changes
Students explore the role of government in the economy market. In this economics lesson plan, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying...
Curated OER
Diabetes Lesson Plans
Students can be educated about diabetes, nutrition, and exercise through these lesson plans.
Curated OER
Market Day Adventure
Second graders participate in the Market Day project. They produce goods, market goods, and earn money to buy goods.
Curated OER
Trading Cards for the 21st Century
Students are introduced to sports trading cards that can be 'played' in a compact disc player. They discuss why improvements are made to entertainment products, why they often become successful, and then develop and market an innovative...
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
Curated OER
Growing Minds: My Plate
Examine food choices and the nutritional properties of food groups with this visually appealing whole-class lesson plan. This will take a bit of preparation, but once you do it, you can use the materials for years. Using a food groups...
Curated OER
Identifying potential target markets
Students analyze data. In this secondary mathematics lesson plan, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services. Students identify and...
Curated OER
African Markets: Out in the Open
Students identify advantages and disadvantages of African open air markets. They discuss the types of items sold there and why the markets are outdoors. They observe a bartering session between the teacher and another adult. Finally,...
Curated OER
Market Research
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
Curated OER
Recipe Planning, Meal Preparation and Service
Students examine how to plan, prepare, and serve a meal. They analyze the food pyramid, select five recipes, plan a dinner menu, create a HyperCard stack of the menu, and prepare the meal for their family.
California Department of Education
Telling My Story
Entrance essays are the ultimate sales pitch! Show your seniors how to market themselves in the first of six college and career readiness lesson plans. Pupils discover the do's and don'ts of writing personal statements through research,...
Dick Blick Art Materials
Mehndi Art Gloves
Class members get a chance to practice the art of Mehndi as they use markets to apply patterns to a latex glove.
College Board
Evaluating Sources: How Credible Are They?
How can learners evaluate research sources for authority, accuracy, and credibility? By completing readings, discussions, and graphic organizers, scholars learn how to properly evaluate sources to find credible information. Additionally,...