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Lesson Plan
Curated OER

Exploring "My Market"

For Teachers 9th - 12th
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
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Lesson Plan
Curated OER

Final Project: Food and Nutrition Class

For Teachers 9th - 12th
Students plan appropriate diets for themselves and others using the USDA Dietary Guidelines. They indicate their average cost of food at home on a thrifty plan and prepare a one-week menu plan including breakfast, lunch, dinner, and a...
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Lesson Plan
Federal Reserve Bank

Market Basket SMART/ActivInspire Lesson Plan

For Teachers 9th - 12th Standards
Inflate your knowledge, not the economy! Pupils learn more about inflation with detailed worksheets and exciting activities such as role play, an interactive PowerPoint presentation, and a project in which they design a podcast on...
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Lesson Plan
California Department of Education

What’s the Market for My Labor?

For Teachers 5th Standards
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
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Lesson Plan
Federal Reserve Bank

Once Upon a Dime: High School Lesson Plan

For Teachers 9th - 12th Standards
Who knew that fairy tales and economics go hand-in-hand? Pupils complete a host of handouts, using everything from graphic organizers to short answer questions to reinforce concepts. They also complete a project that builds on everything...
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Lesson Plan
Curated OER

Marketing A Breakfast Cereal

For Teachers 7th - 12th
Kids put their creativity to use by engaging in a marketing and business project. They employ sound marketing strategies to create, produce, and sell a new breakfast cereal. A fun project that can be modified to fit learners of any age.
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Lesson Plan
Curated OER

Marketing Research Projects

For Teachers 11th - 12th
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
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Lesson Plan
Kenan Fellows

Gridiron Rescue: One Health Football Technology Project

For Teachers 9th - 12th
Helmets not included! Scholars brainstorm adjustments and sensors to football helmets in an engineering design project to help prevent injuries, such as concussions and spinal injuries.
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Lesson Plan
Kenan Fellows

Ready, Set, Save on Solar Energy Technology!

For Teachers 9th - 12th
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
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Lesson Plan
National Research Center for Career and Technical Education

Break-Even Point

For Teachers 9th - 12th
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...
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Lesson Plan
Carolina K-12

Personal Financial Literacy: Saving and Investing

For Teachers 10th Standards
When should you save, and when should you invest? In considering this question, your class members will also learn about the time value of money, inflation, compounded interest, and income/growth investments. The resource also outlines...
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Activity
Curated OER

Group Presentation Project

For Teachers 11th - 12th
Students teach class by creating a presentation and activity for a section of the chapter on Marketing Plans and Market Segmentation. They work cooperatively in groups on different sections of the textbook chapter and use PowerPoint to...
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Activity
Curated OER

Travel Leisure Company Project

For Teachers 10th - 12th
Students define marketing terms such as products, goods, services and ideas. They access the Internet for attractions, landmarks, and meals for an international destination. They create flyers and newsletters using DeskTop Publishing as...
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Organizer
Curated OER

Pricing Your Craft Worksheet

For Students 11th - 12th
This cross-curricular activity could be used to teach economics, business, practical math, and more. Learners pretend they are craftspeople and choose a craft to market. Using a graphic organizer and provided models, class members...
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Lesson Plan
Curated OER

Branding and Marketing Religion

For Teachers 9th - 12th
Young scholars explore religious worship. In this marketing religion instructional activity, students examine their own religious beliefs and practices as they investigate religious outreach practices.
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Lesson Plan
Curated OER

Market Day Adventure

For Teachers 2nd
Second graders participate in the Market Day project. They produce goods, market goods, and earn money to buy goods.
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Activity
Curated OER

Jones Soda Project - Photography as a Vehicle (For Marketing)

For Teachers 9th - Higher Ed
Students create a marketing campaign using digital photographs. In this digital marketing lesson, students perform online research to determine the attitude that a soda company is attempting to portray with its marketing. They take...
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Lesson Plan
Curated OER

Let's Play the Stock Market

For Teachers 8th
Eighth graders explore the basics about investing in the stock market, begin to see how the knowledge of decimals, fraction, and percents can be applied to financial profit or loss if investing in the market, and track their stocks using...
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Lesson Plan
Curated OER

We're On Display

For Teachers 11th - 12th
Students create store displays to create an understanding of the importance of marketing in the world of business. The project is intended to be ongoing with the advertising scheme to be changed frequently.
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Lesson Plan
Curated OER

Entrepreneurship: Will it Work?

For Teachers 9th - 12th
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
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Lesson Plan
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Curated OER

Take this Job and Love It!

For Teachers 10th - 12th
High schoolers need to be prepared to enter the job market during or after high school. Here are six preparational activities geared at getting those kids ready to enter the job market. They conduct research on various jobs, learn about...
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Activity
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Council for Economic Education

What's the Big Deal about Spices?

For Students 5th - 8th Standards
Today's gourmands don't consider spices to be the equivalent of silver and gold. During the middle ages, however, these commodities were precious. People back then used spices in religious ceremonies, to cure rotten food, and as a show...
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Lesson Plan
Curated OER

Accounting/ Marketing Cookies

For Teachers 2nd
Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...
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Lesson Plan
Federal Reserve Bank

The Story of the Federal Reserve: High School Lesson Plan

For Teachers 9th - 12th Standards
Is there a bank for the banks? Pupils analyze the complexities of the Federal Reserve system by breaking it down into easy-to-understand sections. Step-by-step investigation using flow charts and graphs of how the monetary system works...