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Lesson Plan
VH1

Lesson 3: Marketing of Pop Music

For Teachers 7th - 12th
Pop music and marketing are thrown into the mix to make a fun and engaging lesson. Learners listen to several pop songs and discuss the differences in musical style. They then get into groups and work together to decide how they are...
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Lesson Plan
Curated OER

The Marketing Mix

For Teachers 9th - 12th
Students examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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Lesson Plan
Curated OER

Marketing Techniques

For Teachers 9th - 12th
Pupils explore, analyze and study the key elements of the marketing mix and the significance of the promotional mix. They investigate and explain the importance of communication to Vodafone and the use of David Beckham to sponsor its...
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Lesson Plan
Curated OER

The Marketing Mix in Travel and Tourism 2

For Teachers Higher Ed
Students examine the marketing mix involved in special interest tourism. They develop a deep understanding of marketing mix by completing a case study of the Anantara Resort and Spa Elephant Camp, in northern Thailand.
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Lesson Plan
Curated OER

The Marketing Mix in Travel and Tourism 1

For Teachers Higher Ed
Students complete this first lesson in a series about how marketing mix is applied to a travel and tourism facility in special interest tourism. They work on a case study of the Anantara Resort and Spa Elephant Camp, in northern...
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Lesson Plan
Curated OER

Analyzing Advertising

For Teachers 9th - 12th
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
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Lesson Plan
Curated OER

The Four P's of Marketing

For Teachers 11th - 12th
Students explore how product, price, place and promotion play key roles in the marketing mix.
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Lesson Plan
Carolina K-12

Comparing Economic Systems

For Teachers 10th Standards
How do people make decisions in a world where wants are unlimited but resources are not? How do individuals and governments utilize scarce resources (human, natural, and capital) in different economic systems? Introduce your learners to...
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Lesson Plan
Curated OER

Create and Market Your Product

For Teachers 9th - 12th
Learners work in groups of four to create and market a product. They choose or create a product which fits snuggly in the box given at the beginning of class. Students are told that the product must not be an article of clothing, shoes...
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Lesson Plan
Curated OER

A FREE MARKET WITH THE HELP OF GOVERNMENT

For Teachers 9th - 12th
High schoolers engage in a study that explains how laws and government have policies that affect the economy to run more smoothly. The focus is upon the historical development of the free market and how the government was involved....
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Lesson Plan
Curated OER

Lemonade Business Stock Market Intro

For Teachers 3rd - 6th
Students role play as business owners in order to learn about how certain aspects of business works. In this 3rd - 6th grade lesson plan, students experience creating and running their own business, including earning profits and...
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Worksheet
Curated OER

Leveled Problem Solving Comparing Fractions and Mixed Numbers

For Students 6th
In this problem solving worksheet, 6th graders solve 6 word problems in which they compare fractions and mixed numbers. They write the answers as improper fractions, determine which of the fractions is the greatest, who ran the fastest,...
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Lesson Plan
Curated OER

Entrepreneur: Serving the Mature Adult

For Teachers 10th
Tenth graders recognize the needs of older consumers for certain products. They apply creativity skills to develop a product that meets the needs of older consumers. In the end, they do a verbal presentation for a group of older consumers.
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Lesson Plan
Curated OER

Permit Trading

For Teachers 9th - 12th
Emerging environmentalists work in groups and pretend that each is a power company generating electricity for a community. They consider the costs of building a renewable electricity generator that will increasingly replace generating...
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Lesson Plan
Curated OER

Stock Market Fractions

For Teachers 5th - 7th
Learners solve addition and subtraction of mixed numbers. After a teacher lead discussion on the stock market, students use addition and subtraction to model the stock exchange. In groups, learners participate in a "Stock Up and Win"...
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Worksheet
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Curated OER

Grade A: The Market for a Yale Woman's Eggs by Jessica Cohen

For Students 11th - Higher Ed
What would it be like to sell your eggs to a couple who can't have children on their own? Could you even imagine it? As most of us have never been in this position, this descriptive essay is really quite interesting. The reading itself...
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Lesson Plan
Curated OER

ECONOMIC SYSTEMS

For Teachers 9th - 12th
Students list and explain the three types of economic systems as well as the three economic questions that every economic society must answer at one time or another. In addition, they identify the five features of our market economy.
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Interactive
Curated OER

Mixed Phrasal Verbs 4

For Students 6th - 10th
In this online interactive grammar skills worksheet, students answer 20 fill in the blank questions regarding phrasal verbs. Students may submit their answers to be scored.
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Worksheet
Curated OER

An Introduction to Modern Economics

For Students 10th - 12th
Practice reading comprehension with this informational economics worksheet. Learners read a 2-page explanation of the beginnings of modern economics and how it plays a role in society. This reading discusses natural, human and capital...
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Lesson Plan
Curated OER

Will the Real Capitalism Please Stand Up?

For Teachers 9th - 12th
Students analyze descriptions from five different countries to determine which institutional components of capitalism are present and, if so, to what extent. They then place each on a continuum depending upon the number and strength of...
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Activity
Curated OER

Group Presentation Project

For Teachers 11th - 12th
Students teach class by creating a presentation and activity for a section of the chapter on Marketing Plans and Market Segmentation. They work cooperatively in groups on different sections of the textbook chapter and use PowerPoint to...
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Lesson Plan
Curated OER

Comparison of Economic Systems

For Teachers 9th - 12th Standards
Here is a worksheet in which learners identify and compare economic systems (market, command, mixed, etc.) with 18 fill-in-the-blank questions and a graphic organizer. 
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Lesson Plan
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School Improvement in Maryland

Types of Economic Systems

For Teachers 9th - 12th
As an introduction to economics, government classes investigate different types of economic systems (traditional, command, market or capitalist, mixed) to determine answers to basic question about how goods are produced.
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Lesson Plan
Curated OER

Mercury Emissions: "Cap and Trade" Game

For Teachers 9th - 12th
High schoolers identify the role of government in protecting the environment, and participate in a game where they run a profitable or unprofitable power plant in changing market conditions. They summarize the pros and cons of emissions...