EngageNY
Synthesizing Information: Writing an Apprentice Wanted Ad
Fourth graders view examples of help-wanted ads as they plan and create their own writing in the fourteenth instructional activity of this unit on colonial trade. The engagement of the class is captured when the teacher shares an actual...
Curated OER
Advertising sales
Learners examine how advertising is an important community service; explaining that both businesses and customers benefit and that designing and selling ads requires professional knowledge and personal preparation.
Curated OER
Want Ads
In this online interactive reading comprehension worksheet, students read a passage regarding want ads and respond to 10 fill in the blank questions.
Curated OER
Want Ad
Learners create classified ads for jobs. They discuss careers where their target language can be used and review background information about careers. They prepare want ads to describe preparation for and activities for three different...
Curated OER
Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Federal Trade Commission
Ad Awareness
Movie theaters, shopping malls, television, the Internet ... no matter where people go, they are inundated with advertisements. Scholars discuss the topic of ad awareness using the first of four Admongo lessons about advertising. Pupils...
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Curated OER
Classified Ad Job Searches
Students discuss and list the various ways to conduct a job search. In groups, students review the classified ads and decide on a number of jobs that appear interesting and for which they are well qualified. This lesson is intended for...
Bright Hub Education
Advertisement Analysis
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
Curated OER
Marketing to Teens: Introduction
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Curated OER
How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the lesson itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their products from the shelf...
Curated OER
Ad Creation from Admongo.gov
Learners explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Learners...
Curated OER
Marketing to Teens: Gotta Have It! Designer & Brand Names
Advertisers want us to believe we would be accepted if we wore the right clothes or owned the right stuff. This assumption forms the heart of an exploration of the impact of advertising on teenagers. A safe classroom environment would...
Read Write Think
Persuasive Techniques in Advertising
Ever wonder if that miracle product in the commercial is really a miracle? Chances are, the only miraculous part is how many people the advertisers are able to convince to buy it! Class members look over short descriptions of techniques...
Curated OER
Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
Curated OER
TV Talks, We Listen?
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...
Institute for Humane Education
Not So Fair and Balanced: Analyzing Bias in the Media
Life is not always fair. Who's heard that before? This same concept moves to a larger scale using prejudice and bias. Pupils discuss where prejudice attitudes derive and how they develop throughout life. Reading comprehension...
Curated OER
I Want To Be an Entrepreneur
Students define the word entrepreneur as they create a business. In this economics lesson, students understand the elements of creating a successful business and record them. Students create a commercial for their businesses.
Curated OER
Car For Sale!
Car For sale! In this GED prep lesson, writers develop a classified advertisement to sell a car. After a discussion of precise words and phrases, telling details, and sensory language, sellers draft their ad for review, revision and...
Curated OER
Super Dollar Special
Students read the Super Dollar Special. In this advertisement lesson, students read an article consider placing an advertisement in the newspaper. They work on summarizing what they've read and using context clues.
Curated OER
Consumer Product as in "Chocolate Milk"
Students examine different marketing techniques how to present themselves while looking for work. In this marketing lesson plan students create their own advertisement.
Curated OER
Basic Operations with Decimals
Twelfth graders practice skills adding and dividing decimals. They examine the help wanted ads and compute the hourly and weekly wages. They discuss the real life value of understanding the importance of decimals.
Curated OER
Media Literacy Analyzed
Fourth and fifth graders define the term media literacy, then come up with examples that they share with the class. The types of media studied are auditory, visual, and written. Learners get together in pairs and perform a media...
Curated OER
An Introduction to Of Mice and Men
By collaborating on producing a product ad and slogan, learning partners demonstrate their understanding of the difference between connotative and denotative language. This week-long activity is designed to be used as an introduction to...