PBS
Pbs: The :30 Second Candidate
Great PBS site for the Democracy Project. This site is all about televisions role in political advertising. There is a timeline, step-by-step process of commercials, and a look at tricks of the trade.
Other
Massurrealism Gallery
An interesting gallery and description of Massurrealism and artwork that is part of the movement.
Other
Amos Web: A Pedestrian's Guide to the Economy
Exploring the economy can be a fun adventure with the Pedestrian's Guide to the Economy. Use this site to find your answers to economic topics in a user-friendly format with comic strip guides.
Harp Week
Harp Week: 19th Century Advertising
A collection of the advertisements that were published in Harper's Weekly between 1857 and 1872.
Georgia Department of Education
Ga Virtual Learning: Rhetorical Landscape: Commercials and Advertisements
This lesson focuses on commercials and advertisements including demographics, targeted audiences, and the three audience appeals: ethos pathos, and logos. It provides links to an analyzing ads assignment with rubric, a demographics...
Other
Annenberg Classroom: Flack check.org
FlackCheck.org is the political literacy companion site to the award-winning FactCheck.org. We provide resources to help students recognize flaws in arguments in general and political ads in particular. Explore politics, science and health.
TeachEngineering
Teach Engineering: Green Marketing
Students learn basic marketing concepts and use professional marketing techniques to compose an advertisement for a hybrid vehicle. In the process, they learn the principles of comparative analysis.
Duke University
Duke University: Ad* Access
Images and database information for more than 7,000 ads printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II.
Biz Move
Biz Move: Writing Advertising Ads
Comprehensive overview of how to write ad copy. Includes formula AIDA & explains differences between classified ads & display ads. Includes "assignments" & offers practice tips. Provides good & bad examples of each type...
Other
E Learners
ELearners.com allows people to find online courses and schools that offer those courses.
Other
The Norman Rockwell Museum at Stockbridge
This museum resource provides images, education resources, and a wonderful biography of artist Norman Rockwell.
Other
Museum of Health Care: Reading the Trade Cards
Trading cards were popular in the 1800s and 1900s as a way of advertising health and beauty products. This exhibit shows examples of various types and discusses the advertising techniques used. Younger children will especially enjoy the...
Other
Media Education Lab: Assignment: Media Literacy: Secondary School
A well-done set of units that helps teachers teach the importance of media literacy to their learners. Click on Secondary School Introduction to see a video of teachers in the classroom instructing students in ways of using and...
Media Smarts
Media Awareness Network: Co Co's Adver Smarts
Co-Co's AdverSmarts is an interactive unit whose purpose is to help children ages five through eight recognize marketing techniques used on websites that target them. As kids assist in designing the new Co-Co Crunch website, Co-Co...
Centers for Disease Control and Prevention
Centers for Disease Control: Bam! Body and Mind: Ad Decoder
This interactive site helps students notice the tricks that advertisers use to try and get them to buy their products.
PBS
Pbs Frontline: The Persuaders
The meaning of brand, the world of today's advertisers, and the concept of neuromarketing are some of the topics of this PBS Frontline program. You can watch the whole program, join the discussion, read about the shaping of new brands,...
Education Development Center
Education Development Center, Inc.: Tv411: Reading the Fine Print
An interactive three-part lesson on how fine print is used in advertising. In part one students read three advertisements and determine which details from the ads are important and which are not. In part two students read six...
Other
The Art of Logo: Part 1
How form, color, fonts, and finishes combine to create logos are explained in this 1997 web design article, which takes you step-by-step through creating sample logo.
Other
Streeter: Semiotics and Advertising
A slide show that offers a good study of connotation and how it refers to semiotics. Symbols are not the things they represent. L.11-12.5b Nuance
Media Smarts
Media Smarts: Adversmarts: Introduction to Food Advertising Online
Media Smarts provides digital and media literacy lessons for learners. For this lesson, young students will learn about online advertisements targeted to children. Learners will play on online game; they will create an advertisement for...
Media Smarts
Media Smarts: Can You Spot the Ad?
MediaSmarts provides digital and media literacy lessons for students. In this activity, young students will learn how to differentiate "branded" and brands" in content. Students will also learn learn strategies and goals of advertisers.
Media Smarts
Media Smarts: Looking at Food Advertising Lesson
MediaSmarts provides digital and media literacy lessons for students. In this lesson, young students will learn about the importance of spokescharacters for companies. Then students will create own jingles and spokescharacters for foods...
Texas Education Agency
Texas Gateway: Find Connections Across Texts Including Other Media
The subject of this lesson is the role that various media play in focusing attention on events and issues and how they seek to influence the opinions of their audiences. SL.9-10.2 eval & integrate sources
Other
Propaganda Critic
A comprehensive site that offers student information on: Name Calling, Glittering Generalities, False Connections, Bad Logic or Propaganda, Wartime Propaganda and more! Site also offers the Propaganda Gallery - short video clips that can...