Curated OER
Selecting a Franchise
In this business worksheet, students consider two franchises they would like to begin in their community. Students then research the business opportunities in order to complete the provided graphic organizer about the business and its...
Curated OER
Safety Belts and the Media
Students discuss the importance of using their seat belts in cars. After viewing different public service announcements, they identify ones which made an impact on them. In groups, they draw their own announcement to educate others about...
Curated OER
Changing Jobs (Vocabulary in Conversation)
In this interactive vocabulary learning exercise, students recognize word meanings. Students complete each of the sentences by choosing the correct word for each of the ten blanks.
Curated OER
ADULT ESOL LESSON PLAN--Consumer Education
Students research the various establishments where one can buy clothing and the cost of those purchases. With the help of a lengthy vocabulary list, magazines and newspapers, students name and identify the cost of basic items of clothing.
Curated OER
Breaking News English: Euro Junk Food Warning
In this English worksheet, students read "Euro Junk Food Warning," and then respond to 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the selection.
Curated OER
Breaking News English: Google First 100 Billion Dollar Brand
In this English worksheet, students read "Google First 100 Billion Dollar Brand," and then respond to 1 essay, 47 fill in the blank, 7 short answer, 20 matching, and 10 true or false questions about the selection.
Curated OER
Match The Advice to the Statement
In this advice and statement matching worksheet, students math statements with the best advice. Students click on the correct answer. Page has links to additional activities.
Curated OER
Trading in Gems
Students receive a bag of common gemstones. Without knowing gem names or value, students trade with each other as they desire. They choose one gem from their bags to keep. They discuss the name, value and characteristics of each gem.
Curated OER
Glidden's Patent Application for Barbed Wire
Students discuss the invention of barbed wire and how it affected various groups of peoples in the U.S. after its invention.
Curated OER
Service Auction
Students work together to raise money for a community service program by auctioning their services. They brainstorm a list of services that they can provide to parents and other members of the school community.
Curated OER
The Impact of Mining on American History
Students listen to background information about coal and its mining in the United States history. They then construct a timeline using the above article. Illustrate with pictures from the www.coaleducation.org web site.
Curated OER
Cultural Values Messages in the Giant Kites of Guatemala
Students describes ways in which the arts serve as expressions of culture. They explain how some forms of cultural communication contributes to societal cohesion and/or division. Students detect and analyze explicit and implicit messages...
Curated OER
Creating Hats
Students become familiar with the design process from conception to finished project through an unusual and interesting assignment. Through hats, they view an expression that shows diverse cultures enlightened. Students grasp techniques...
Curated OER
Read loud: The Media
In this media read aloud activity, students read a dialogue aloud in pairs. Student A will ask a question about the media, and Student B gives the answer.
Curated OER
Breaking News English: Anti-McDonald's McDavids Beat Goliath
In this English worksheet, students read "Anti-McDonald's McDavids Beat Goliath," and then respond to 8 multiple choice, 27 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the selection.
Other
Ad Up: Internet Advertising and Marketing Terms Glossary: Definitions
Extensive collection of marketing terms and definitions. Includes industry, nonprofit, and professional organizations as well as technical terms for approach, design, layout, copy, production, & distribution.
TeachEngineering
Teach Engineering: Green Marketing
Students learn basic marketing concepts and use professional marketing techniques to compose an advertisement for a hybrid vehicle. In the process, they learn the principles of comparative analysis.
Other
Business plans.org: Marketing Plan
This article discusses the information necessary to write a marketing plan. The concepts discussed include: generic strategies and strategies for pricing, distribution, promotion, advertising, and market segmentation.
Biz Move
Biz Move: Writing Advertising Ads
Comprehensive overview of how to write ad copy. Includes formula AIDA & explains differences between classified ads & display ads. Includes "assignments" & offers practice tips. Provides good & bad examples of each type...
Media Smarts
Media Smarts: Adversmarts: Introduction to Food Advertising Online
Media Smarts provides digital and media literacy lessons for learners. For this lesson, young students will learn about online advertisements targeted to children. Learners will play on online game; they will create an advertisement for...
Council for Economic Education
Econ Ed Link: Be an Ad Detective
Every day, students are bombarded by advertising. They cannot escape it. But marketers realize that many ypung people are becoming very good at tuning ads out. Businesses thus are becoming more creative in their communication with...
Duke University
Duke University: Emergence of Advertising in America: 1850 1920
This timeline includes selected events in business technology, media, marketing, and advertising for 1850-1920.
Media Smarts
Media Awareness Network: Co Co's Adver Smarts
Co-Co's AdverSmarts is an interactive unit whose purpose is to help children ages five through eight recognize marketing techniques used on websites that target them. As kids assist in designing the new Co-Co Crunch website, Co-Co...
US Department of Labor
Bureau of Labor Statistics: Advertising, Promotions and Marketing Managers
This report, sponsored by the U.S. Department of Labor describes managerial-level jobs in advertising, marketing, and public relations. The report includes working conditions, needed training, salary, job outlook, etc.
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