Curated OER
Critical Consumerism
What are ads really selling? High schoolers examine persuasive techniques used by print and television advertisements. They generate a list of persuasive techniques they're familiar with, and review other types argumentation and...
National Endowment for the Humanities
Frederick Douglass’s Narrative: Myth of the Happy Slave
The firsthand accounts of what it was like to be an enslaved person in the mid-1800s riveted a nation and the issue ultimately led to civil war. Using excerpts from Frederick Douglass's autobiography, budding historians examine what it...
Fluence Learning
Writing an Argument: Persuasive Speeches to Students
Powerful orators make their messages compelling with a combination of factors. Learn how to be an inspirational speaker with a reading assessment activity that presents a list of persuasive speaking techniques, as well as two speeches...
Scholastic
Think it Through
What does the media tell the teenagers about using marijuana? Help class members decipher what they are being told about drug use with a instructional activity on editorial cartoons, subliminal messages, and critical thinking skills.
Virginia Department of Education
Media Literacy and Persuasive Writing
Investigate ways to persuade by introducing learners to the three rhetorical appeals (Pathos, Logos, Ethos). Pupils receive a worksheet for their definition development of the terms and coinciding vocabulary words. The activity continues...
Curated OER
Create a Commercial
Pupils apply their knowledge of the persuasive appeals by creating a commercial which uses one or more of the three appeals (logos, pathos, and ethos) in order to persuade. They also differentiate among the three appeals as used in their...
Curated OER
Impact of Greek Mythology in Today's World
Students explore world logos and names of companies and relate them to Greek myths. Events real and imagined are examined and their effects on later cultures are discussed.
Curated OER
Humor, Rhetoric, and Prose Styles
A handful of quotes are presented in these slides referencing writing and rewriting. Learners will be encouraged by well-known writers to practice, grow and refrain from perfectionism. Quotes also reference how to write for your audience...
Curated OER
Deconstructing an Advertisement
Bring in a stack of magazines and distribute this advertisement analysis activity to your emerging analysts. As your class members ponder an ad, they answer a series of questions to help them perform a complete analysis. They consider...
Maryland Department of Education
The Concept of Diversity in World Literature Lesson 8: Nonfiction Close Reading
As part of their study of Things Fall Apart, class members conduct a close reading of a section of Chinua Achebe's essay, "An Image of Africa: Racism in Conrad's Heart of Darkness." Jigsaw groups then compare the voice in the essay...
Northshore School District
American Voices and Their Audiences
Those new to teaching an AP level language and composition prep course and seasoned veterans will find much to treasure in a unit that is designed to help young language scholars develop the skills they need to analyze the language...
Virginia Department of Education
Brainstorming to Write a Persuasive Essay on Demand
Equip your high school writers for the rigors of timed persuasive writing by employing the preparatory ideas available in this exercise. Learners use persuasive essays, provided by the educator, to acquire how to identify persuasive...
Curated OER
Deconstructing an Advertisement
Ethos, logos, and pathos. Class members use an inventory analysis to deconstruct the effects of an advertisement. They identify the target audience, the persuasive and color appeals used, as well as the diction, images, and tone.
Curated OER
Ethos, Logos, and Pathos
Students compare and contrast "Letter From a Birmingham Jail" and "Civil Disobedience" by writing a paper using MLA format.
ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Dream of a Nation
Creating Awareness through Action Oriented Writing and Research
Middle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth graders...
Prestwick House
Reading Nonfiction: Analyzing Joseph McCarthy's "Enemies from Within" Speech
Looking for a instructional activity that teaches class members how to analyze nonfiction? Use Joseph McCarthy's famous "Enemies from Within" speech as a instructional text. Worksheet questions direct readers' attention to the many...
Shmoop
ELA.CCSS.ELA-Literacy.SL.11-12.3
Dr. Martin Luther King Jr.'s speech, "I Have a Dream," is one of the most famous in United States history, but why was it so effective? Ask your class to determine the answer to this question. While the resource includes a description of...
Trinity University
Julius Caesar: The Power of Persuasion
"Friend, Romans, countrymen, lend me your ears..." Those words begin one of the most persuasive speeches in literature. Explore the elements of persuasion in a series of lessons related to William Shakespeare's Julius Caesar. In addition...
Curated OER
Understanding Rhetoric and Evaluating Bias in Text
Students can learn about bias in text and the rhetorical principles proposed by Aristotle.
Georgia Department of Education
Ga Virtual Learning: Rhetorical Landscape: Commercials and Advertisements
This lesson focuses on commercials and advertisements including demographics, targeted audiences, and the three audience appeals: ethos pathos, and logos. It provides links to an analyzing ads assignment with rubric, a demographics...
Georgia Department of Education
Ga Virtual Learning: Contemporary Literature: Rhetorical Landscape
This is an introduction to a unit on the use of rhetoric in speaking or writing to persuade an audience to the desired way of thinking or action. If focuses on rhetorical techniques and the three audience appeals: ethos, pathos, and logos.
TES Global
Blendspace: Ethos, Logos, Pathos
A learning module with eight links to images, videos, charts, and assessments about ethos, logos, and pathos.
Sophia Learning
Sophia: Writing Arguments
This tutorial focuses on argumentative and persuasive writing: it lists and defines the components of arguments, provides a flow chart for argumentative writing, defines counterarguments, and lists the 3 elements of persuasion: ethos,...
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