VH1
Lesson 3: Marketing of Pop Music
Pop music and marketing are thrown into the mix to make a fun and engaging lesson. Learners listen to several pop songs and discuss the differences in musical style. They then get into groups and work together to decide how they are...
PricewaterhouseCoopers
The Stock Market
Keep or sell? Young learners simulate as buyers in the stock market while learning about the benefits and important factors to know when purchasing. The thorough resource allows for observation of case studies and provides...
Curated OER
Exploring "My Market"
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
Curated OER
How Does the Stock Market Really Work?
Investigate the stock market as it relates to the business world. Young scholars investigate ways to invest their money for the future. They make a presentation and discuss their findings with the class.
Curated OER
Cartoons for the Classroom: The Market Roller Coaster
Hop on the stock market rollercoaster! This political cartoon analysis has scholars examine a cartoon about the ups and downs of a volatile market. Background information and a quote provide context for analyzing the cartoon, and 3...
California Department of Education
What’s the Market for My Labor?
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
Curated OER
The Job Jungle -- A Labor Market Game
Students work together to participate in a labor market game. They discuss the concepts of supply and demand and how they relate to labor. They ask any questions they have to complete the lesson.
Discovery Education
Market Research and Design: The Headphone Challenge
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
Curated OER
Marketing A Breakfast Cereal
Kids put their creativity to use by engaging in a marketing and business project. They employ sound marketing strategies to create, produce, and sell a new breakfast cereal. A fun project that can be modified to fit learners of any age.
Curated OER
Eight Things You Should Know About Online College Courses
Massive open online courses are changing the face of higher education, offering both opportunities and obstacles.
Curated OER
Savers & Borrowers: Financial Markets in the United States
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.
Curated OER
Cause Célèbre
In this exercise, learners identify characters from an "Archie" comic and discuss the relevance of "Archie" to today's youth. They create public service advertisements featuring celebrities to address common concerns among teenagers in...
Kenan Fellows
Ready, Set, Save on Solar Energy Technology!
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
Federal Reserve Bank
Saving and Investing for the Long Term
Create savvy investors with an activity that uses an online resource to allow individuals to invest in the stock market. The teacher is able to track activity and progress. Stock tips and strategies are shared.
Curated OER
Market Structure
Students examine the different types of market structures. They analyze these structures using diagrammatic representations.
Curated OER
The Education of Henry Adams Quiz
In this online interactive reading comprehension worksheet, learners respond to 12 multiple choice questions about The Education of Henry Adams. Students may submit their answers to be scored.
Curated OER
Take this Job and Love It!
High schoolers need to be prepared to enter the job market during or after high school. Here are six preparational activities geared at getting those kids ready to enter the job market. They conduct research on various jobs, learn...
Curated OER
The Stock Market Game
Students participate in The Stock Market Game. After selecting a name for their group, students invest $10,000 imaginary money and determine which stocks to purchase.
Penguin Books
An Educator's Guide to the Works of Lynda Mullaly Hunt
Middle school years can be tough. An educator's guide for the works of Lynda Mullaly Hunt introduces readers to two texts that discuss the struggles pre-teens face during middle school. Chapter-by-chapter questions and activities for two...
Curated OER
Ad Hangover?
In this advertising and marketing instructional activity, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Curated OER
Introduction To Markets - Lesson Plan: 1 X 1 Hour Lesson
Students study the concept of a market. They determine the different purposes of buyers and sellers. They look at the utility of an item and how the value for money affects the decision making of consumers.
Curated OER
Market Analysis
Young scholars examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
Curated OER
Market Research
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
Curated OER
The Marketing Mix
High schoolers examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.