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Lesson Plan
Curated OER

The Marketing Mix in Travel and Tourism 1

For Teachers Higher Ed
Students complete this first lesson in a series about how marketing mix is applied to a travel and tourism facility in special interest tourism. They work on a case study of the Anantara Resort and Spa Elephant Camp, in northern...
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Lesson Plan
Curated OER

The Four P's of Marketing

For Teachers 11th - 12th
Students explore how product, price, place and promotion play key roles in the marketing mix.
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Lesson Plan
Curated OER

Create and Market Your Product

For Teachers 9th - 12th
Learners work in groups of four to create and market a product. They choose or create a product which fits snuggly in the box given at the beginning of class. Students are told that the product must not be an article of clothing, shoes...
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Lesson Plan
Curated OER

Lemonade Business Stock Market Intro

For Teachers 3rd - 6th
Students role play as business owners in order to learn about how certain aspects of business works. In this 3rd - 6th grade lesson plan, students experience creating and running their own business, including earning profits and...
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Lesson Plan
Curated OER

A FREE MARKET WITH THE HELP OF GOVERNMENT

For Teachers 9th - 12th
High schoolers engage in a study that explains how laws and government have policies that affect the economy to run more smoothly. The focus is upon the historical development of the free market and how the government was involved....
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Lesson Plan
Curated OER

Permit Trading

For Teachers 9th - 12th
Emerging environmentalists work in groups and pretend that each is a power company generating electricity for a community. They consider the costs of building a renewable electricity generator that will increasingly replace generating...
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Lesson Plan
Curated OER

The Ice Cream Shop

For Teachers 2nd
Second graders read books about ice cream and plan an ice cream sundae party for the class. They research ingredients and determine how much the party cost each student. They hold a mock opening for an ice cream store and have their party.
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Lesson Plan
Curated OER

Will the Real Capitalism Please Stand Up?

For Teachers 9th - 12th
Students analyze descriptions from five different countries to determine which institutional components of capitalism are present and, if so, to what extent. They then place each on a continuum depending upon the number and strength of...
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Activity
Curated OER

Group Presentation Project

For Teachers 11th - 12th
Students teach class by creating a presentation and activity for a section of the chapter on Marketing Plans and Market Segmentation. They work cooperatively in groups on different sections of the textbook chapter and use PowerPoint to...
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Lesson Plan
Curated OER

Price Controls: Agriculture and Fisheries

For Teachers 9th - 12th
Students study the Common Agricultural Policy and the Common Fisheries Policy as cases in which governments try to correct market failure. They complete a question and answer sheet.
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Lesson Plan
Curated OER

Mercury Emissions: "Cap and Trade" Game

For Teachers 9th - 12th
High schoolers identify the role of government in protecting the environment, and participate in a game where they run a profitable or unprofitable power plant in changing market conditions. They summarize the pros and cons of emissions...
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Lesson Plan
Curated OER

Group Advertising Project Using iMovie

For Teachers 5th - 10th
Students, while working in groups, pick a product or service from one company to invest in for the Newsday Stock Market Game. They develop an advertisement for the product or service utilizing the iMovie program on the computers.
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Lesson Plan
Curated OER

The Magic of Markets

For Teachers 10th - 11th
Students examine how exchange is trading goods and services with people for other goods and services or money. They examine how people voluntarily exchange goods and services because they expect to be better off after the exchange.
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Lesson Plan
Curated OER

The Future of China's Economic System

For Teachers 9th
Ninth graders explore China's economic system and the future of the system. They define economic terms, research websites to find examples of how China is developing into a mixed economy system and how it competes with the U.S. for...
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Handout
Shmoop

Coordinate Proofs

For Students 8th - 11th Standards
How do you know you know? Prove it! The guide goes through several examples and includes a link to a video to teach learners how to work through coordinate proofs. The goal is to prove that different shapes are indeed that shape. 
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Lesson Plan
Curated OER

Halloween Graphitti

For Teachers 5th - 7th
Students complete multi-curricular activities in a Halloween themed lesson. In this Halloween lesson, students examine newspaper ads to find prices of pumpkins and use them to complete a stem and leaf plot. Students find the diameter,...
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Lesson Plan
Curated OER

We Can Recycle

For Teachers 4th - 5th
Students analyze the symbol for recycling. In this recycling lesson, students define and identify various symbols and draw the symbol for recycling. Students investigate ways to keep natural resources in the recycling loop.
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Lesson Plan
Curated OER

Trading in Gems

For Teachers 4th - 8th
Students receive a bag of common gemstones. Without knowing gem names or value, students trade with each other as they desire. They choose one gem from their bags to keep. They discuss the name, value and characteristics of each gem.
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Website
Other

Mf P Ltd:the Marketing Mix

For Students 9th - 10th
This page defines marketing mix in an easy to understand format. Contains graphics and dozens of links.
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Lesson Plan
Alabama Learning Exchange

Alex: Marketing Your Business

For Teachers 9th - 10th
Marketing is the activities of a company associated with buying and selling a product or service. It includes advertising, selling, and delivering products to people. In order to successfully market and sell your products and /or...
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Website
Curated OER

Bized.com: The Marketing Mix

For Students 9th - 10th
A defintion of the marketing mix as the 4P's (price, product, promotion, place). Then it discusses other components such as Market skimming, Market penetration, product-oriented and market-oriented.
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Website
Other

Marketing Teacher

For Teachers 9th - 10th
Are you a marketing teacher looking for classroom resources? This website offers a variety of marketing resources including: lesson plans, exercises, quizzes, newsletters, presentations, and bookstore.
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Handout
Other

Sukromne Gymnazium: The Study of Economics [Pdf]

For Students 4th - 8th
An introduction to basic concepts in beginning economics.