Curated OER
Hidden Persuaders
High schoolers examine classic propaganda techniques to analyze factors which influence learning and thinking processes influencing formation of public opinion through these lessons.
Curated OER
A Likely and Unlikely Match: Frida and Diego
Delve into the fascinating relationship between Frida Kahlo and Diego Rivera using this resource. Learners discuss the lives of these famous artists, and talk about the ways Frida Kahlo incorporated elements of this tumultuous...
Curated OER
Holes-Outdoor Adventure Camp
Students read the book and watch the movie, Holes. They create a brochure (containing specific information) that advertises Camp Green Lake as a newly refurbished outdoor adventure camp. They display the brochures for the rest of the...
ReadWriteThink
Read Write Think: Lesson Plan: Persuasive Techniques in Advertising
During this unit, students will learn about many different advertising techniques. Students will investigate the "art of rhetoric" and analyze many print, television, and online advertisements. Using the site's online tools, groups will...
TES Global
Tes: Persuasive Techniques
[Free Registration/Login Required] A graphic organizer is provided to help students analyze persuasuve techniques in an advertisement. Students will analyze an advertisement and apply their understanding of the content.
Education Development Center
Tune in to Learning: Truth in Advertising
Interactive lesson and activities for learning to look critically at the persuasive techniques of advertisements promoting political candidates and products.
ReadWriteThink
Read Write Think: Identifying and Understanding the Fallacies Used in Advertising
Contains plans for four lessons that teach about the fallacies used in advertising such as bandwagon appeal, hasty generalizations, red herrings, emotional appeals, and more. In addition to objectives and standards, this instructional...
![Austin Independent School District: Common Persuasive Techniques [Pdf] PPT](https://d15y2dacu3jp90.cloudfront.net/images/attachment_defaults/resource/large/FPO-knovation.png "Austin Independent School District: Common Persuasive Techniques [Pdf] PPT")
Austin Independent School District
Austin Independent School District: Common Persuasive Techniques [Pdf]
View a slide presentation explaining what persuasive techniques are and why they are used. Then learn about six different persuasive techniques used in advertising and see examples of advertisements utilizing some of the techniques....
Sophia Learning
Sophia: Your Turn Ad
In this persuasive media lesson, students will engage in viewing a Trix cereal advertisement and then engage in the process of "deconstruction" to analyze the use of propaganda techniques to attract customers. Then students will choose...
Other
Propaganda: Common Techniques: Special Appeals: Bandwagon
A brief explanation of the propaganda technique known as bandwagon, bandwagoning, or bandwagon appeal. Also includes a few questions that people can ask themselves in order to gauge whether or not they are falling victim to this technique.
AdLit
Ad lit.org: Using Technology to Support Struggling Students
Knowing how to engage in signature scientific acts, such as formulating questions and using evidence in arguments is an important part of science learning. This InfoBrief from the National Center for Technology Innovation offers more...
US Census Bureau
Us Census Bureau: The Art of Persuasion: Using Census Data to Influence Others
In this lesson, students will incorporate information from the U.S. Census Bureau's QuickFacts data access tool into an advertisement for a city of their choice. They will use persuasive and advertising techniques to convince others to...
Other
Fallacy Files: Bandwagon Fallacy
Clear explanation of the flaw in logic known as Bandwagon Fallacy (also known as Appeal to Popularity, Bandwagon Appeal, Argument by Consensus, Argumentum ad Populum, or Authority of the Many). Along with a definition, example, and...
SMART Technologies
Smart: Propaganda Techniques
In this lesson students learn what propaganda is and how to identify it. Students have the opportunity to create a video of propaganda.